There is a lot of misunderstanding about content curation. Many see it as a pale copy of aggregation, others as an unethical practice. 

 

Here is a very interesting article by Julia McCoy that will, hopefully, put an end to all the myths out there, including:

 

- content curation as a fully automated process.

- content curation as a copy-and-paste process.

- content curation as a random process

 

As a big proponent of content curation, I see this post as another brick to add to the positive conversational wall! Read it at http://www.business2community.com/content-marketing/12-biggest-content-curation-myths-busted-01089590

 

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Cendrine Marrouat

Via Os Ishmael