Rebranding can be an effective tool for growing your business, but it should be given a lot of thought.
Via Pantelis Chiotellis
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digital marketing strategy
Think | Visualize strategic marketing planning Curated by malek |
Rescooped by malek from Business: Economics, Marketing, Strategy |
Rebranding can be an effective tool for growing your business, but it should be given a lot of thought.
Rescooped by malek from Must Market |
Brands are under attack by 5 Ninja:
* Death of Traditional Media.
* Mobile Me.
* Clean Slate Brands.
* Social Media is a Conversation.
* User Generated Content. and the rise of online communities.
What are the most powerful ninja attacking your marketing? How will you defeat attacking Ninja horde?
Coming from FMCG background, I can't help but notice the digitalization of Coupons.
Scooped by malek |
Social Media Marketing Podcast 69, in this episode Gary Vaynerchuk Gary shares why storytelling is important for your business.
Interesting review from Karen Dietz. We all like to share human experience in storytelling
Scooped by malek |
Advertising through social media networks, be they professional networks like LinkedIn or more diverse sites like Facebook and Twitter, may also seem to be a radical evolution in the concepts of marketing, but despite the unprecedented opportunity it gives to interact with customers in a personal and precisely targeted way, social media is just a new kind of environment in which to apply the same core principles of successful marketing.
The real difference that social media marketing offers is in the ability it affords enterprises to reinforce the brand messages it has created through its overall advertising strategy. Any company that becomes a successful citizen in online communities like Facebook and LinkedIn has the opportunity to interact with consumers in a way that has never before been possible.
Social media allows companies to listen to their consumers, communicate with them about their positive and negative experiences, and mine the wealth of opinions expressed through social networks to inform everything from marketing strategy to product development.
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