Public Relations & Social Marketing Insight
443.6K views | +2 today
Follow
Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Scooped by Jeff Domansky
Scoop.it!

Cashback News: Disruption ahead: Who’s innovating and winning new customers in retail and online?

Cashback News: Disruption ahead: Who’s innovating and winning new customers in retail and online? | Public Relations & Social Marketing Insight | Scoop.it

It’s easy to have missed some interesting innovations in retail with the past few weeks focused on Black Friday sales. Today, we’ve got a roundup of retail innovators and news to keep you up-to-speed on who’s getting industry and consumer attention.

First, we start with the announcement of Amazon Go – the online leader’s latest retail innovation which lets consumers pick up grocery products at an Amazon convenience store, pay by mobile app with their Amazon account and leave without a check out lineup thanks to innovative technology. Amazon also opens a drive through store concept early in 2017 in addition to new retail bookstores. With 2,000 or more stores on the horizon, that’s the sound of retail competitors shivering and the industry buzz is enormous.

Walmart is building new warehouse distribution centers and investing in new technology in order to keep up with Amazon.  Not to be left behind, Target is developing and planning to open hundreds of new smaller-format stores in urban centers and college towns. Toys “R” Us launched a fourth new interactive toy store in Santa Ana, CA with interactive in-store displays including video screens, sound effects and motion-sensor lights.

Nike used the launch of its $720 HyperAdapt high-tech, self-lacing sneakers to generate consumer buzz and store visits. Ace Hardware and online marketplace The Grommet launched a “makers” initiative to sell 20 unique US-made products exclusively in its 160 stores. What’s ahead for retail in 2017? Social is king and influences everything. And of course, Amazon will continue to innovate and be the elephant in the shopping centers....

Jeff Domansky's insight:

Here's a great look at retail innovations and who's innovating and winning new customers online and in retail..

Arnaud Bohelay's curator insight, August 30, 2017 2:03 PM

Here's a great look at retail innovations and who's innovating and winning new customers online and in retail..

Scooped by Jeff Domansky
Scoop.it!

Wal-Mart combats Amazon Prime Day with no-minimum free shipping

Wal-Mart combats Amazon Prime Day with no-minimum free shipping | Public Relations & Social Marketing Insight | Scoop.it

Wal-Mart is offering free shipping with no minimum purchase on all online orders during the week of July 11, its latest move to steal some thunder from Amazon's much-publicized Prime Day shopping event, which takes place July 12.


SWal-Mart will offer the free shipping option alongside 30-day free trials of ShippingPass, a $49-per-year program giving members free two-day shipping on many items. Wal-Mart has seen daily ShippingPass sign-ups more than quadruple in a week compared to the previous week, Internet Retailer reports, although the retailer didn’t disclose how many customers have signed up.In addition to touting its shipping deals, Wal-Mart is holding a sale to rival Prime Day this year, as it did last year. 


Stores including Target, Sears and Banana Republic also are offering deals coinciding with Prime Day, notes USA Today.Wal-Mart is aggressively targeting Amazon Prime Day, offering discounts on merchandise from televisions and clothes to furniture this week, Reuters reports.


And while Prime Day deals are available exclusively to Prime subscribers, Wal-Mart is imposing no such restrictions. “We believe saving money every day is better than just one, and that all customers should save, not only some,” Wal-Mart said in a statement....

Jeff Domansky's insight:

Walmart takes on Amazon in a retail battle royal.

No comment yet.