Imagine if you owned a shop and you could follow up everyone who walked into your shop with an advertisement.
You could even change your ad based on what aisles they visited.
…the products they picked up
…the part of the shop they visited
…which cash register they went to
….or didn’t go to.
Powerful? Yes!!! Facebook custom audiences are this and much more...
Are you using Facebook custom audiences to build lists of people you can target with ads in Facebook? Powerful feature, check it out.