Public Relations & Social Marketing Insight

We rank the biggest UK publishers by their Facebook interactions, and find that things are hotting up when it comes to UK content on social media. 

In recent months, we’ve noticed that UK publishers have been making more and more of an impact in our social rankings each month.

First the Mirror became the first ‘legacy media’ outlet to ascend to the top 10 Facebook publishers internationally. Then the Telegraph entered the top Twitter publishers, and we noticed some strong performances from regional UK publishers.

This comes in tandem with the news that the Independent is to become the latest London-based news outlet to expand its interests to the US, joining the Mail and the Guardian (both of which also offer digital Australian editions).