Public Relations & Social Marketing Insight
443.6K views | +2 today
Follow
Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
Your new post is loading...
Your new post is loading...
Rescooped by Jeff Domansky from Social Media Strategies
Scoop.it!

6 Google+ Features to Promote Your Business

6 Google+ Features to Promote Your Business | Public Relations & Social Marketing Insight | Scoop.it

Do you use Google+ for your business?

Wondering which features to invest your time and effort in?

While there have been recent changes to Google+, the platform has a number of features many marketers love and will continue to use.

In this article you’ll discover six Google+ features you can use to promote your business.


Via Ivo Nový
Jeff Domansky's insight:

Google+ is still a content marketing option.

utilizedscorn's comment, August 20, 2015 12:59 AM
nice
kelvin dsuja's curator insight, August 20, 2015 6:45 AM

Get Online Weeklyhostingdeals at one place! Huge list
of Online Hosting Deal list!! Latest Online Weeklyhostingdeals.
BEST WEB HOSTING PROVIDERS, BEST WEB HOSTING U.K.
VIsit More Info..http://goo.gl/4UMnh1

Scooped by Jeff Domansky
Scoop.it!

Former Google+ designer slams the service for being 'Facebook lite'

Former Google+ designer slams the service for being 'Facebook lite' | Public Relations & Social Marketing Insight | Scoop.it

Google+ is a social network "adrift at sea," representing a big missed opportunity for the company, a former Google employee who worked on the service says.


Chris Messina, who worked on Google+ user experience design before leaving the company over a year ago, wrote a long post on Medium, in which he criticizes the service for not delivering on its initial vision of empowering users with the vast amount of data that Google collects about them.


He also calls out Google+ for not having any meaningful differentiators over its more successful competitor, Facebook. "Most people would likely describe Google+ as a newsfeed, a kind of Facebook-lite," he wrote....

Jeff Domansky's insight:

"Facebook lite" former Google employee who worked on the service says, representing a big missed opportunity for the company. Insider's fascinating look Google+. Recommended reading. 9/10

Amanda Nadon-Langlois's curator insight, December 2, 2014 9:07 AM

In my opinion, Google+ should steer clear from trying to be like Facebook. Facebook is such a successful social media platform that other platforms should not try to compete with. Google+ has its own tools and benefits in which users could use for different reasons then Facebook. Don't make consumers chose which one is best, allow them to use both for different reasons.

Scooped by Jeff Domansky
Scoop.it!

How marketers can make use of Google+

How marketers can make use of Google+ | Public Relations & Social Marketing Insight | Scoop.it

Google+ has gotten a bad rap. In April, TechCrunch’s Alexia Tsotis and Matthew Panzarino called the social network the “walking dead” and a whole slew of other media outlets began publishing their takes on whether it would ever be able to gain any traction among its users.


From the sounds of things, a lot of marketers would rather focus on the host of other networks out there, like Facebook, Twitter, LinkedIn, and so on. But when small businesses and marketing firms ignore Google+, they’re actually throwing away a potential gem of self-promotion, says Phil Penton, president of Social Integration, a Chicago-based digital marketing agency....

Jeff Domansky's insight:

Google+ is not the walking dead after all. Marketers should take a second look.

July 31st-MY BDAY! ¶'s curator insight, August 15, 2014 12:48 AM

I actually feel like the #gplus #community is pretty "snobbish." I really get that impression somehow, every time I visit. Weird, right? #blogzine ¶

Scooped by Jeff Domansky
Scoop.it!

A Personal Reflection On Google+ | TechCrunch

A Personal Reflection On Google+  | TechCrunch | Public Relations & Social Marketing Insight | Scoop.it

I joined Google the day after my Stanford graduation in June of 2011, and two days later got to take a peek at the product I would be working on for the next three months...


The news yesterday that Vic Gundotra, Google’s Senior Vice President of Social, is leaving comes as little surprise. I read about it on Facebook first, then on Twitter, then on Secret, and then on Google+, which perhaps says everything about the success of Google’s most recent foray into social. Google+’s momentmay have passed, but the lessons to be learned will last a lifetime for me, and for the hundreds of others who played a role in building it.


The Coming Death of GoogleToday, it can be hard to imagine that Google faced a deep existential threat to its business three years ago. The company’s financials were as strong as always, but there was a growing cacophony among bloggers and the wider media over the future of the company in the throes of an industry rapidly changing due to social, local and mobile. Google was still primarily a web-based company, the bulk of its revenues derived from advertising that had failed to deeply penetrate any of these three nascent verticals....

Jeff Domansky's insight:

Google Minus? This is a telling insight into recent developments in the future of Google Plus. Recommended reading. 9/10

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Why you must move from Facebook to Google+ - The 7 Pillars Book

Why you must move from Facebook to Google+ - The 7 Pillars Book | Public Relations & Social Marketing Insight | Scoop.it

Right now is an extremely interesting time as there is a massive swing from Facebook to Google+ happening. This post will examine some trends and aspects of the migration that will fascinate you. I am not going to show you a whole lot of user number graphs. These are my personal experiences and I have documented them in various ways for you. Some of the content in this blog post is live and you can interact with it....

Jeff Domansky's insight:

Michael Todd offers a powerful prescription and argument for switching to Google Plus from Facebook.

No comment yet.
Scooped by Jeff Domansky
Scoop.it!

Google+: How to Become an Influencer

Google+: How to Become an Influencer | Public Relations & Social Marketing Insight | Scoop.it
You may or may not be totally comfortable with Google+ for business but it is very important that you don’t underestimate what it can do for you. It can help to strengthen your social interactions online and it can do so much more. It can help you to become an influencer, which is an extremely important position to be in.

Give credit where credit is due

Not only is it essential that you understand the capabilities that Google+ offers you and your business but it is also critical for your continued professional success that you do everything in your power on Google+ to position yourself as an influencer. It will carry you and your business to new heights.
Jeff Domansky's insight:

Useful Google Plus tips.

No comment yet.
Rescooped by Jeff Domansky from GooglePlus News
Scoop.it!

Become a Google+ Power User with These 15 Tricks, Features, and Tools

Become a Google+ Power User with These 15 Tricks, Features, and Tools | Public Relations & Social Marketing Insight | Scoop.it
The hidden and little-known tricks, features, and tools that will make you a power user of Google+.

Via B.L. Ochman
Jeff Domansky's insight:

Useful Google+ tips.

Michelle Gilstrap's curator insight, October 6, 2014 12:48 PM

Google + is still with us and it is a unique circle of users that many of us are using. Check out these tips

Helen Stark's curator insight, October 7, 2014 10:19 AM

Nice infographic.

THE OFFICIAL ANDREASCY's curator insight, October 21, 2014 8:53 PM

Expand your social networkHere are some great Google+ page recommendations to follow.


MUST READ: Four phenomenal SEO tips about Google+, that will increase your authority and boost your rankings



Scooped by Jeff Domansky
Scoop.it!

Google Is Reportedly Set To Carve Up Its Failed Social Network Google+ | Business Insider

Google Is Reportedly Set To Carve Up Its Failed Social Network Google+ | Business Insider | Public Relations & Social Marketing Insight | Scoop.it

Google may kill its social network, Google+, following Vic Gundotra's departure.Google is reportedly planning to dismantle its social network, Google+. Google will consider Google+ a platform rather than a product, TechCrunch reports, citing "multiple sources.


"This means that it will no longer exist as a social network aimed at competing with Facebook, but it still might be integrated into Google's existing products. The company has allegedly been shifting the teams that used to be at "the core" of Google+ and is moving more talent toward the Android team....

Jeff Domansky's insight:

How about you? Did Google Plus ever really, truly excite you or was it just another social media channel you had to try to find a use for just because it was Google? I'm not afraid to admit it's certainly been like that for me and I'm all early-adopter-social-dude.


It will be fascinating to watch how Google handles Google Plus in the future. So far, they are failing to stay ahead of the story in terms of their communication and reputation management.

wanderingsalsero's curator insight, April 28, 2014 3:08 AM

I must admit that I'm one of those people who was kind of irritated when I started to hear that Google+ was ANOTHER social network I had to worry about.  As if Facebook wasn't enough pain-in-the-ass.  However, I will admit also that any property that Google has is probably going to be impossible to ignore simply because they clearly are going to give it preferential treatment (just like Blogger).

thomas junillon's curator insight, April 28, 2014 8:27 AM

wait & see... as usual with G+!

Joan Puighermanal Oller's curator insight, April 28, 2014 11:42 AM

Segons algunes fonts Google tancarà Google+ com a xarxa social!!

Scooped by Jeff Domansky
Scoop.it!

SMToolbox: Expert Google Plus Tips and Tools | Social Media Today

SMToolbox: Expert Google Plus Tips and Tools | Social Media Today | Public Relations & Social Marketing Insight | Scoop.it

As Google+ has over 300m active users (and growing), I am always keen to learn how I can use the platform more effectively. This week, I was very lucky to catch up with Google+ guru Martin Shervington in a Hangout before his talk at Social Media Marketing World. The downside of a Google Hangout was that I could see he was on the sunny West Coast of the US while I was sitting in the dark in London, but on the positive side I learned a huge amount about how to maximise my use of Google+. Martin also shared his advice for people new to the platform.

Jeff Domansky's insight:

Top Google+ tips and tools from Martin Shervington.

No comment yet.