Public Relations & Social Marketing Insight

Google announced that it will now label fact-checking articles with the new Fact Check tag in Google News on the web and in the Google News & Weather application on iOS and Android. The tag will help users access fact-checking articles related to major news stories, starting in the U.S. and the U.K.

With this update, when users tap the arrow to see more about a particular news story, in addition to seeing associated articles labeled with tags such as “Opinion” and “In-Depth,” they may also see associated articles marked with the Fact Check tag. Users can tap these articles to read fact-checking information associated with the original story.

In a blog post, Richard Gingras, head of news at Google, explained:

Google News determines whether an article might contain fact checks in part by looking for the schema.org ClaimReview markup. We also look for sites that follow the commonly accepted criteria for fact checks. Publishers who create fact-checks and would like to see it appear with the “Fact Check” tag should use that markup in fact-check articles. For more information, head on over to our help center....