Public Relations & Social Marketing Insight

It's 2013, and David Karp, David Pogue, and Katie Couric are now coworkers. Think about that. They're not sharing a stage at some boring conference or wacky variety show: they're part of the same baffling mission, and emblematic of just how confused and irrelevant Yahoo! has made itself.

Or more properly, how confused Marissa Mayer has made Yahoo! on her behalf. Since her tenure as CEO and Vogue fodder began, she's made it impossible to say what it actually is Yahoo! does....