Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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5 Ways to Grow Your LinkedIn Group : Social Media Examiner

5 Ways to Grow Your LinkedIn Group : Social Media Examiner | Public Relations & Social Marketing Insight | Scoop.it

Do you want more people to join your LinkedIn group?

Are you looking for tips to get more exposure for your group?

LinkedIn groups are a great way to generate leads and increase influence within an engaged community.

In this article, you’ll discover five ways to quickly build a larger membership for your LinkedIn grouP....

Jeff Domansky's insight:

Basic LinkedIn promotion tips you can put into use easily.

Jeff Domansky's curator insight, June 27, 2016 11:17 PM

Basic LinkedIn promotion tips you can put into use easily.

 
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We Analyzed the 3,000 Most Successful LinkedIn Publishing Posts

We Analyzed the 3,000 Most Successful LinkedIn Publishing Posts | Public Relations & Social Marketing Insight | Scoop.it

LinkedIn has opened the floodgates to a world of content with their new publishing platform and it’s an amazing way to expose your writing to a highly-professional network of readers.


Top influencers are already publishing on LinkedIn, so people are seeking out content on the platform to read. This cannot be said about your typical WordPress blog.


Despite its awesome content marketing potential, The LinkedIn Publishing Platform is still new and understanding what makes a post on the platform perform well is relatively unknown....

Jeff Domansky's insight:

Really smart, practical tips for content marketing and posting on LinkedIn. Good advice. 9 / 10

Lydia Gracia's curator insight, September 11, 2014 2:55 AM

How to understand the high potential of the LinkedIn Publishing platform:

  • There're the readers: professionnals
  • there're the influencers
  • there're the support

and in this article there is the key of the content strategy!

Chris Agro's curator insight, September 14, 2014 8:22 AM

A guide to crafting articles on LinkedIn that get read. -Chris Agro (@agrotising)

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5 Reasons Why You Should be Publishing on LinkedIn

5 Reasons Why You Should be Publishing on LinkedIn | Public Relations & Social Marketing Insight | Scoop.it

I asked one of my mentors, Maggie Patterson of Marketing Moxie for Entrepreneurs , to give us some of her best advice surrounding this question:

“How do you create something new without needing to start from scratch?”


Here are her thoughts to consider when you start writing your LinkedIn published posts...

Jeff Domansky's insight:

Useful tips to help you get maximum benefit from publishing on LinkedIn.

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How to Use LinkedIn Pulse to Drive Traffic and Subscribers

How to Use LinkedIn Pulse to Drive Traffic and Subscribers | Public Relations & Social Marketing Insight | Scoop.it

If you’ve spent any time learning about blog promotion, then you know that guest posting is one of the most popular ways to grow a following on your blog.


Publishing on LinkedIn is similar to guest posting and you can now start reaching LinkedIn’s 332 million members.


Here are a few reasons that you might want to experiment with publishing on LinkedIn....

Jeff Domansky's insight:

Want more targeted traffic and email subscribers? Find out how to leverage Linkedln Pulse today!

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6 Content Marketing Takeaways from 30 Days of LinkedIn Publishing | Convince and Convert

6 Content Marketing Takeaways from 30 Days of LinkedIn Publishing | Convince and Convert | Public Relations & Social Marketing Insight | Scoop.it

Assuming that writing is “leadership at scale,” a writer’s greatest ally is re-publishing — previously written words can often find a whole new audience.


With that in mind, from June 2nd – July 2nd I started a little experiment. I put LinkedIn’s new publishing platform to the test.The execution was simple: Monday through Friday, I would post 1-2 previously published articles of mine on the site and gauge the response. I was primarily concerned with audience quality, overall reach, and deducing which topics worked on LinkedIn.


The results have been excellent: I amassed over 255,262 total views in a month....

Jeff Domansky's insight:

Greg Ciotti shares some impressive results and advice from a month of publishing on LinkedIn's new publishing platform. Great traffic, solid targeting and nice ROI. Recommended reading for content marketing, PR and brand journalism pros. 9.5/10

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