Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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How to Build Engaging Video with Lumen5

How to Build Engaging Video with Lumen5 | Public Relations & Social Marketing Insight | Scoop.it

Up until recently, you also needed to have someone in your team who knows their way around technology for creating and editing videos.

 

Luckily, there is now a plethora of video tools that make the process painless and surprisingly affordable.

 

Lumen5 is one of those tools. Now let’s see what this video creation platform is all about.

 

How it Works

Lumen5 is a perfect tool for marketers and business owners who blog. Why? Because it helps them easily turn blog posts into videos they can share on social media.

 

After a quick signup, you’ll be able to use Lumen5 for free to create short and shareable videos from any link.

Jeff Domansky's insight:

Lumen5 simplifies video creation process, enabling you to promote your business on social media with the most shareable and engaging type of content.

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Lumen 5: A COOL TOOL for Creating Viral Videos in 15 Mins - ProBlogger

Lumen 5: A COOL TOOL for Creating Viral Videos in 15 Mins - ProBlogger | Public Relations & Social Marketing Insight | Scoop.it

In today’s episode, I’m going to share with you a free tool that I’ve been using over the past few weeks to create videos for my Facebook pages, Twitter accounts and other social media profiles that is getting crazy amounts of reach.


It’s a tool that enables you to take a blog post that you’ve already written on your blog and to repurpose it into a short video to promote that blog post!


Yep – you heard me. This tool takes a blog post you’ve already written and with a little help from you (just 10-15 or so minutes of work) it will create you a short video that you can then use anywhere you like to drive people to your post.


I’ve been doing these videos for a week or so now and some of them are getting a lot of reach on Facebook. In fact I’m not the only one....

Jeff Domansky's insight:

Darren Rowse looks at Lumen 5, a free tool that lets you take a blog post you’ve already written and repurpose it into a short video to promote that blog post! Lots of other possibilities too.

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