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Scoop.it!
This infographic is about the psychology that underpins social shopping and some of the universal rules that we can harness for better social marketing results.
Jeff Domansky's insight:
Very interesting info graphic - like a social marketing 101 course. Very useful stats. Recommended reading. 9/10 
Scoop.it!
More the choices and features on your website and web application, the tougher it gets to understand your interface, therefore limit the number of choices for a better user experience. This results in higher user satisfaction and lesser bounce rates. Strip all the non-essential features and elements from your website and mobile application. Think from a consumer’s perspective on different usability environments. ‘Are you asking too much information too soon on your website? Can the navigation be made simpler and clearer?’ Remove all the unnecessary options along a user’s journey....
Jeff Domansky's insight:
Simpler is better. Every time.
Romain MAZUIR's curator insight,
March 13, 2015 3:41 AM
9 Psychology Triggers with Actionable Tips to Improve User Experience #H2MWP
Scoop.it!
Every day seems to bring exciting new studies as research shows us more about how social media is changing the way we relate to one another, share information and even form our identities. I’ve been collecting a few of these studies and thinking over how they might relate to making us all better marketers (and hopefully better people, too). I thought I would share them with you today. Here are the major findings of 7 social media psychology studies that will make your marketing better...
Jeff Domansky's insight:
Adding some psychology to your marketing could improve your results.
Chad Minnick's curator insight,
August 18, 2014 5:53 PM
Always a fan of utilizing Psychology into Social Media. |
Scoop.it!
Why are customers more excited about uncertainty than they are about clear incentives? Let's see why mysteries motivate them.
Jeff Domansky's insight:
What do you think? Does motivating with uncertainty work in B2B sales?
Scoop.it!
![The Science of Persuasion [Infographic] | Hubspot | Public Relations & Social Marketing Insight | Scoop.it](https://img.scoop.it/-je8RtTInp43dDn30y0j0jl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
What influences us to say yes? Researchers have been studying this question for over 60 years and there's no doubt that there's a science to how we are persuaded. Here are the six universal factors that guide our decision-making....
Jeff Domansky's insight:
In this useful infographic, Hubspot answers the important question: "How do you sway a buyer?" with six universal truths.
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I found this article / infographic helpful and insightful . It may be worth bumping up against your current Social marketing efforts for incremental opportunity . Have a quick read ...