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Four days into 2017, Medium's employees came to work and were told that one-third of them, 50 people, were fired.
They were shocked. Their adored boss, billionaire CEO Ev Williams, best known as the cofounder of Twitter, seemed to care so deeply for each of them.
But he told the world about the layoff in a blog post even before all the people who lost their jobs were informed, a former employee tells Business Insider.
Some of them found out through industry buzz that they had lost their jobs, one person told us....
The internet is a wild and insanely creative place.
Numerous websites take birth, every single day. But, only a few can make a name for themselves. As per Netcraft, 75% of websites are not even active. They are parked domains and the like.
That’s why intelligent webmasters build their own turf and create an email list from scratch. This way, they ensure that they are building a sustainable business that serves a loyal audience.
But, your website is just a little drop in the internet’s ocean. Unless you can create a Facebook or a Google, you’ll have to rely on other popular websites to increase your brand’s reach.
That’s why you repurpose your content, pursue guest blogging, undertake social media marketing, deploy search engine optimization and the like. It’s always good to reach a new audience.
There are many shiny new websites and platforms that you must NOT get your hands on, because they are a complete time waster. But, in this article, I want to talk about a platform that isn’t one of those…
More than 30 million people use Medium each month. They come here in search of something worth reading. Something substantial. And you can give it to them. Medium’s algorithms put you on a level playing field. Your stories can dominate news feeds. You can crack Medium’s Top Stories list. You can beat out professional writers and celebrities. I’ll show you how....
Social media is forever evolving. The Facebooks and the Twitters have an established position in the industry, but the ideas and gimmicks are stale. They have become part of the background noise. That’s led to the rise of new social media platforms.
The statistics say that 2.1 billion people have social media accounts. This represents just under a third of the entire population of the world. But this evolving business is evolving yet again. Becoming an early adopter of new social media can pay dividends.
Not only is this article going to show you how to do it, but it’s also going to show you which new social media platforms you should keep tabs on....
The sheer attention to detail and thought that Medium pours into building the service is admirable, and makes it a service worth using.So, this is it. Now that Medium offers full support for domain names, custom publications and even better writing tools, I’m ready to fully embrace it.I’m transferring everything of my own in to really give it a shot. I’m excited about the idea of just writing for myself again and I hadn’t been in a long time before Medium revived that interest — I’ll let you know how it goes....
On a scale from Twitter to Blogger, Medium comes in the middle. From the folks who brought you both Twitter and Blogger, this publishing platform that bodes well with both shortform and longform content caters to a wide range of users—from the least experienced aspiring writers to the most reputable of publishers.
It’s been seen as a powerful storytelling space, inviting just about anyone to share their stories (hence their tagline). Medium’s sleek design makes it super easy for newcomers to the craft of blogging to dive right in. As for seasoned bloggers who are more accustomed to navigating clunky and complex CMSs, its minimalist yet full-text editor is a sigh of relief (and really pretty to look at).
Here are some Medium best practices any blogger—from amateur to pro—can follow to master this powerful publishing…medium....
Since its beta launch in August of 2012, Medium has been called a lot of things: an online magazine, a blogging platform, a blend of platform and publisher and anupscale content farm, to name a few.
Because it takes a disruptive approach to online media, journalists, futurists, technologists and the likes seem obsessed with defining Medium.
One thing is certain: Medium upends how we think about personal publishing online. It has its roots in traditional blogging but breaks a lot of rules––kind of like a rebellious, super-smart younger sibling.
While Medium was conceived for individuals wanting to tell their stories online, brands have begun to experiment with it as a place to amplify their voice; it is an appealing playground for adventurous marketers looking for new ways to associate their brand with great content.
This guide will give an overview of publishing on Medium and look at how brands can integrate the platform into their marketing strategy....
This is Medium, a blogging platform from the creator of Blogger and Twitter. It’s slick and snappy and could very well be worth a deeper look for digital marketers and first-time bloggers.
We’ve enjoyed experimenting with the best way to use Medium here at Buffer, and we’re eager to learn more about what the best practices might be for helping the Medium community and engaging with an audience. If you’re new to Medium, I’ve collected an overview of resources here in this post, and for those who have been Medium users already, I’ve added several tips and learnings that we’ve discovered along the way....
You’ve just spent a year, two years, five, writing your book. Now you’re releasing it out into the world, and you just want everyone to read it. But getting attention for your book amid the great deluge of content can be hard. Perhaps your agent, editor, or publicist has told you that you need a website, but you’re hard-pressed to know what to do with it. You don’t know what to write on a regular basis or how to maintain it technically or attract a readership.
What you do know is that you need to be where readers are: a space that’s beautiful and easy in which to publish, requires no maintenance, and provides immediate distribution.That’s where Medium—a place where thinkers, experts, and writers of all stripes have come to express themselves—can help. Here are a few ideas:...
Wired staffer and tech-journalism veteran Steven Levy announced on Wednesday that he is leaving the magazine to join Medium, the platform/magazine founded by former Twitter CEO Evan Williams, and will be creating a technology hub or vertical for the site
Does Medium want to be a platform for writing of all kinds, or does it want to be a magazine-style curated experience for readers? The two are very different, and the potential for conflict is great.
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This fundamental principle of content marketing has been a key part of HubSpot’s marketing playbook. Our “planet”, comprised of our website and blog, continues to fuel our company’s growth at a higher rate than any other marketing tactic. You may find it odd then, that about a year ago, we very quietly walked to the edge of our home planet and stepped off. Getting behind the idea of publishing off-site We started ReadThink, an offsite publication on Medium.com. This month marks the one year anniversary of ReadThink and I wanted to share a little bit about what we’ve learned: why we did it, where we stumbled, and — because benchmarks were hard to come by when we were getting started — what our numbers looked like throughout the year. Grab your space helmets. Here we go.Let me make this very clear: you do not own your audience. Regular monthly visitors, big subscriber lists, well-trodden conversion paths give us the illusion that we own the attention of our audience — but it is only an illusion. Attention is fleeting, and must constantly be earned.While a lot of content discovery still happens through search, more and more people are consuming articles directly from platforms like Medium, Facebook, and podcasts. Medium has done a remarkable job with editorial curation and a loyal readership has followed, with a lot of this being driven by mobile. According to 2016 research from eMarketer, 86% of time spent on mobile devices is spent in apps rather than internet browsers. Apps like Medium have become new discovery platforms for content....
A few months ago, Leo and I decided that we really wanted to step up our Medium game to truly understand how the platform worked and how we can provide the best value to our audience there. Truthfully, I was pretty clueless to begin with. Logging into the Buffer account was likely my second time on Medium — ever. I was super excited to take on the challenge. Everything was started from scratch, with researching, creating spreadsheets, and experimenting at a rapid rate. I spent my time studying other brands on Medium and looking for posts that detailed what strategies and tactics worked for getting more traction. The start of every day for me was Medium, I would import a story from the Buffer blog and edit it before publishing and then spending some time updating all of the tracking spreadsheets with the latest numbers, hoping for an indicator of what was working and what content should be posted tomorrow. What follows are the 10 biggest experiments and how each one went. I hope it gives you some inspiration and ideas for what you might try next on Medium!...
Wondering how to use Medium for business? Want to use Medium to engage with prospects? Medium’s Letters feature lets you communicate directly with prospects so you can build meaningful relationships with them. In this article you’ll discover how to use Letters on Medium to nurture leads....
Medium seems to be all the rage these days.
Am considering re-posting some of the existing content from my personal blog to Medium.
Are there any downsides? One that comes to mind is duplicate content issues from an SEO perspective....
As there is not a lot of original material in this story I thought it would be right to credit the original authors of the material first. Most of the content of this story was taken from the following posts: - Medium’s official blogHow to Get Read on Medium
- How I Got 6.2 Million Pageviews and 144,920 Followers
- 35 Actionable Tips to Grow Your Medium Blog
- How to Use Medium: The Complete Guide to Medium for Marketers
I’ve never written a successful post on Medium. Actually, I have never written a successful post anywhere. The only reason I started writing this piece was because at my organization we are focusing on a content marketing strategy and I wanted to share with my team a “condensed” version of the hundreds of best practices I’ve found for writing a good post and increasing the chances of getting traction. As there are no secrets to it and it might be useful for other people also I thought it would be good to share it publicly....
Imagine starting a blog with zero overhead. Imagine having a place online to write your thoughts, tips, and learnings and share with a built-in audience and an immediate potential for viral traffic. Imagine a really great writing app.
This is Medium, a blogging platform from the creator of Blogger and Twitter. It’s slick and snappy and could very well be worth a deeper look for digital marketers and first-time bloggers.
We’ve enjoyed experimenting with the best way to use Medium here at Buffer, and we’re eager to learn more about what the best practices might be for helping the Medium community and engaging with an audience. If you’re new to Medium, I’ve collected an overview of resources here in this post, and for those who have been Medium users already, I’ve added several tips and learnings that we’ve discovered along the way....
The opportunity that platforms like LinkedIn and Medium offer is they have an already existing audience and they allow you to amass a following that will increase your content’s likelihood of discovery. Millions of people visit the home pages of LinkedIn and Medium each day, and their publishing tools provide you the opportunity to place your content in front of those readers and generate real engagement when they click into your article....
This is Medium, a blogging platform from the creator of Blogger and Twitter. It’s slick and snappy and could very well be worth a deeper look for digital marketers and first-time bloggers.
We’ve enjoyed experimenting with the best way to use Medium here at Buffer, and we’re eager to learn more about what the best practices might be for helping the Medium community and engaging with an audience. If you’re new to Medium, I’ve collected an overview of resources here in this post, and for those who have been Medium users already, I’ve added several tips and learnings that we’ve discovered along the way....
Investors and advisors in Medium who I've spoken with say one thing has consistently surprised them about the company: That famed founder Evan Williams is not "religious" about anything.
...Today, though, a bombshell of a piece arrived in my inbox. Written by Sarah A. Topol, “If we run and they kill us, so be it. But we have to run now” is an exclusive, in-depth profile of the Nigerian school girls who escaped Boko Haram. I say without any hyperbole that it’s one of the best pieces of international reporting that I’ve ever read. Up there in style, power, and reporting with Philip Gourevitch’s “We Wish to Inform You that Tomorrow We Will Be Killed With Our Families.”
Williams deserves serious kudos for assembling a team that’s able to produce work like this. I hope more is coming. I’ve long had doubts about Medium– or anyone’s– ability to run a platform and real, groundbreaking editorial. If this is where Medium is going, I’m happy to be proven wrong.
In its weekly digest email, publishing platform Medium today quietly announced that registration is open to all. You’ll still need a Twitter account and an email address, but you no longer have to be invited to sign up for the service.
While there is no official announcement on Medium’s website, a blog post titled “How Do I Post?” offers a bit more detail. Head to medium.com/m/signin and sign up with your Twitter account. You’ll need to verify your email address by clicking the link in the email sent to you, and after that you’ll see a button on the Medium homepage that says “Request writing access.”...
Medium wants to be the next-generation self-publishing platform for bloggers who write.... Enter Medium, a simple self-publishing platform launched last October to serve the next generation of bloggers who write. In the words of founder Evan Williams, who also co-founded Blogger and Twitter, "Medium is a beautiful space for reading and writing — and little else. The words are central. They can be accompanied by images to help illustrate your point. But there are no gratuitous sidebars, plug-ins, or widgets. There is nothing to set up or customize." "Images are great, too," Williams wrote in response to an emailed question about whether Medium is positioned as 'the anti-Tumblr.' "But we're building a platform that helps words shine, because it seems like that's what's needed now. Obviously we were aware of what Tumblr's done, but Medium was inspired by many things — including ideas I had wanted to implement in Blogger over a decade ago."...
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Here's the story about how Medium went from high to low.