Public Relations & Social Marketing Insight

Do you want to automate your content curation? All you have to do is follow the steps below.

Step #1: Follow people within your industry on Twitter – once you follow people in your industry you will see what’s hot. This way you don’t have to browse the web and search around for what’s hot.Step

#2: Use Pocket – this will allow you to favorite and save what you have found on Twitter that you like. That way, as you are reading you can save what you like.Step

#3: Schedule out the content using Buffer – you can connect Pocket to your favorite social media scheduling tool and then schedule out all of the content you like.The content will then get pushed out on your Twitter, Facebook, LinkedIn and any other social site you use....

Many small business owners today think that owning a brick-and-mortar business excuses them from having to learn and master digital marketing.

Nothing could be further from the truth.

In fact, mastering SEO and local optimization for your locally run business will bring a higher ROI than just about any other marketing activity you use.

It’s one of the quickest ways to quickly and simply (notice I did not say easily) get your business in front of thousands of new eyes and earn customers for life. With a few simple steps, you can set yourself on the path to long term digital marketing success.

But how do you start marketing your brick-and-mortar business in the digital world? What steps do you need to take over the next 30, 60, or 90 days to successfully grow your online reach and increase sales like you have never seen before?

I’m glad you asked.

In this article, I’m going to give you a step-by-step and day-by-day plan for marketing your brick-and-mortar business....