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Dorian Benkoil offers his digital media predictions for 2013 including:
- (Quality) content will be king
- Corollary: video content rises
- Corollary 2: mobile rising
- The rise of "in-stream" advertising
- The rise of images
- Distribution will be queen
- Types of advertising will separate further
- Rise of data
- Honorable mentions: regulation, book publishers.
This is a must-read for PR, marketing and content pros....