Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Tucker Carlson Couldn’t Debate the Anti-Trump Organizer He Wanted, So This Actor Stepped In

Tucker Carlson Couldn’t Debate the Anti-Trump Organizer He Wanted, So This Actor Stepped In | Public Relations & Social Marketing Insight | Scoop.it

When the organizer of the #NotMyPresident protests refused to appear on Tucker Carlson’s show, the Fox News host booked an actor with no ties to its leadership as a replacement.

 

Fox News’ Tucker Carlson had a hard time booking Olga Lexell, the creator and co-organizer of the nationwide Not My President’s Day protests on Monday.

 

So, after repeated refusals, Carlson’s show instead booked Shane Saunders, a Los Angeles-based actor and casting agent, who Lexell said “was not affiliated in any way with our rallies and was not an organizer.”

 

In the five-minute segment, Saunders was referred to as an “organizer” by an on-screen graphic and Carlson himself, who also asked Saunders about why “your protest is going to make a difference.”

 

“It's frustrating because, with the exception of one person, all of the organizers are women,” Lexell told The Daily Beast. “For a man who knows nothing about the protests to go on TV unprepared, misrepresent our message, take credit for our weeks of hard work, and make us look bad—and for Tucker Carlson's team to go along with it—is just disappointing.”...

Jeff Domansky's insight:

FOX News fakes it, bakes it, then takes it back weakly. What a bunch of hypocrites, phonies and fake news "journalists." The best the left can do is not appear for ambush interviews just like Lexell. An excellent media relations lesson for all.

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A Brief And Incomplete History of Media Mistakes | Mr. Media Training

A Brief And Incomplete History of Media Mistakes | Mr. Media Training | Public Relations & Social Marketing Insight | Scoop.it

CNN is yet again being criticized for misreporting a major news story.

This time, the network claimed that a suspect had been arrested in connection with the Boston Marathon bombing. After the FBI issued a stern rebuke, the occasional news network backed away from the story. (Others got the story wrong as well, but CNN’s mistakes were made with particular panache.)

 

BuzzFeed did a wonderful job of capturing CNN’s awful hour of reporting here.

 

Below are a few other high-profile examples of mainstream media outlets getting a major story wrong....

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A Red-Headed Reporter’s “Confessions” Shouldn’t Be a Big Deal

A Red-Headed Reporter’s “Confessions” Shouldn’t Be a Big Deal | Public Relations & Social Marketing Insight | Scoop.it

You can easily make the argument that young journalists need to learn that online verbal diarrhea has consequences in a business where you're expected to maintain at least a modicum of objectivity and personal distance from the audience....

In case you’re unaware of Shea Allen’s story, up until a few days ago she was an investigative reporter in Huntsville, Alabama, probably doing her fair share of personally satisfying work but I guarantee suffering through all the various indignities that go along with being a reporter in Huntsville, Alabama. That ended, both the good and bad, as soon as she published a post to her personal blog called “Confessions of a Red-Headed Reporter,” which both laid out and ever-so-gently riffed on the real life of a small-market reporter. This was the result...

Jeff Domansky's insight:

Cautionary social media tale and lessons for a reporter who laid it all out in her personal blog posts. While tongue-in-cheek in some cases, many of the claims were actually potential cause for firing individually, let alone as a group. Biggest problem? Not good for the TV brand and certainly not credibility building for the journalist.

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Twinkie Party: The Loss of 18,000 Hostess Jobs Is a Big Joke to ABC News | NewsBusters.org

Twinkie Party: The Loss of 18,000 Hostess Jobs Is a Big Joke to ABC News | NewsBusters.org | Public Relations & Social Marketing Insight | Scoop.it

The cast of Good Morning America on Friday treated the bankruptcy of Hostess and the loss of 18,500 jobs as a hilarious joke. Josh Elliott, George Stephanopoulos and others guffawed as they handed out Twinkies and ate them on set. [See video below. MP3 audio here.]

 

This is the same program that repeatedly spun Republican Mitt Romney as out of touch with the average American.

 

News anchor Josh Elliott highlighted the report for his final update of the 8am hour, a segment usually saved for humorous stories about puppies or funny videos. After referring to the mass firing as "troubling," the crew handed out treats. Elliott joked, "You know, I'm just going to save mine for 12 years when it will still be good." Co-host George Stephanopoulos mused, "So this is, like, one of our final Twinkies." Amy Robach mocked, "A toast to Twinkies."

 

In contrast, both CBS This Morning and NBC's Today treated the story seriously and offered more coverage. Hostess is going out of business after failing to reach a deal with a bakers union....

 

[PR fail: Hey ABC News. Can you say insensitive and out of touch?]

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