It's easy to buy into the idea that multitasking is a dream come true for busy, time-strapped PR professionals.
But are you falling victim to the multitasking effectiveness myth?...
According to an infographic from OnlineCollege.org, only a tiny 2% of us are truly good at multitasking. The other 98%? Not so much!
A couple more infographic facts show that trying to do more than one thing at a time actually causes a 40% drop in productivity...
[Think you're effective by multitasking? Research says think again!]
Photo credit: dirkjanranzijn via Flickr http://www.flickr.com/photos/dirkscircusimages/2778812162/