Public Relations & Social Marketing Insight
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Social marketing, PR insight & thought leadership - from The PR Coach
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What Does The PR Professional Of The Future Look Like?

What Does The PR Professional Of The Future Look Like? | Public Relations & Social Marketing Insight | Scoop.it
From www.holmesreport.com - June 15, 2015 10:08 AM
But what are the skills that will define the PR professional of the future? It's a question I am often asked, so in turn we asked the industry during our definitive World PR Report research study this year with ICCO. And here are the results:
Jeff Domansky's insight:
Digitally savvy, creative, content makers will hold sway, according to the 2015 World PR Report. Good read for new PRs.
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PR News Salary Survey: Writing Still Most Important Skill for Advancement

PR News Salary Survey: Writing Still Most Important Skill for Advancement | Public Relations & Social Marketing Insight | Scoop.it
From www.prnewsonline.com - May 22, 2015 3:39 AM

According to PR News’ 2015 Salary Survey, written communications (57 percent) and media relations (48 percent) are considered two of the top PR skills most important for advancement within an organization.


The survey, which took the pulse of 1,133 PR and marketing executives, also found that content creation (54 percent) trumped both crisis management (22 percent) and reputation management (32 percent) when it comes to skills most important for career advancement....

Jeff Domansky's insight:

According to PR News research, those skills deemed the most important for advancement within an organization are the kind of skills that brought PR pros to the dance in the first place: writing and pitching the media.Hmmm what about social media?

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How to Get On in New Communications: Be Nice | PR blog

How to Get On in New Communications: Be Nice | PR blog | Public Relations & Social Marketing Insight | Scoop.it
From zudepr.co.uk - June 1, 2015 10:33 PM

Let me open the door to a new world for you?

One Where Good Guys Win


One where the more truthful and honest you are, the more you enjoy your work, the more money you make.

One that few people know about.

Walk through the door and when you’ve stopped blinking, I’ll show you the light.

And if, when you get to the bottom of this post, you agree with me and the 36 experts’ experiences, share the secret with your friends.

In the meantime, while you get the Sun out of your eyes, indulge me for one minute as I share a wee story…

Jeff Domansky's insight:

The experts tell David Sawyer that nice gals and guys do win. good read and PR inspiration. 9/10

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If you want to pitch better, pitch smarter | Porter Novelli Intern Blog

If you want to pitch better, pitch smarter | Porter Novelli Intern Blog | Public Relations & Social Marketing Insight | Scoop.it
From pninterns.com - January 18, 2013 11:27 PM
If you want to pitch better, pitch smarter. That’s the message that Porter Novelli’s Jodi Fleisig delivered in January’s Marketing News. We took her insights and created this cheat sheet with five tips on how to pitch reporters and get results.

 

While you probably won’t pitch journalists as a PR intern - no matter where you work - these 5 tips for pitching better and smarter are nuggets you can take with you through your career....

Jeff Domansky's insight:

Here's a very creative blog put together by some savvy PR interns at Porter Novelli. Well done!

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