Public Relations & Social Marketing Insight

With more than 300 hours of video content uploaded every minute, YouTube is not only the most popular video-sharing platform online, but also the second most used search engine on the web.

Knowing that you can reach such a large number of people, there are real opportunities for businesses to engage with their audience through online videos. But with so many competing videos and channels in the YouTube space, how do you ensure your videos rank highly in search results?These are some of the methods we've found to help you work the rankings on YouTube....