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Most small businesses (85%) know the importance of being found on major search engines, apps and directory sites. Over three-quarters (78%) believe it is through these channels that they gain new customers.
However, despite knowing the importance of providing consumers with their business information, SinglePlatform's poll also reveals that 49% have never updated their online or mobile listings. Just as worrying is that half of businesses have seen business listings that are inaccurate....
These are important social media basics and are easily done.