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Last week Google made a number of major announcements. There’s nothing unusual about that, of course, except this time the announcements have big implications for SEO, which will make thousands of businesses around the world wary about their efforts to scale SERPs.
This time around, Google has publicly discussed two new updates which offer a major shake-up to the standard Penguin or Panda upgrade. One is a new algorithm called RankBrain, which boasts machine learning capabilities, and the other is a slightly disconcerting real-time Penguin update. For the latter, it essentially means it’s time for businesses to be at the peak of their game with their SEO practices.
When not frightening businesses with a continuous SEO ranking update, Google is nearing completion of an extraordinary project which would bring the Internet to over 100 million people around Indonesia. For businesses, however, the big news is Google’s latest updates–here’s what’s known so far....
An artificial intelligence component and a new search engine optimization update should have businesses and SEO consultants busy.