Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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How To Build Your Following On SlideShare

How To Build Your Following On SlideShare | Public Relations & Social Marketing Insight | Scoop.it
SlideShare is a valuable tool that is shockingly under utilized. It provides a platform for recycling content, providing quick fire information in a memorable way, creating useful presentations, and attracting a user base that is more visual in their learning style.

However it’s not just a social media network – it’s also a great asset you can rely on for additional exposure.

Building a following on SlideShare is like building your email list: It has a huge long-term potential allowing you to diversify your traffic sources and build a more independent web presence.
Jeff Domansky's insight:

Practical tips to make better use of slide share for content marketing results.

Ben Kreisberg's curator insight, December 16, 2014 11:43 PM

This is a app that I feel is a very crucial addition to maximizing your social media needs. 

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SlideShare PRO Features Unlocked. Here’s How to Use Them | Content Marketing Forum

SlideShare PRO Features Unlocked. Here’s How to Use Them | Content Marketing Forum | Public Relations & Social Marketing Insight | Scoop.it

SlideShare announced that PRO features like analytics and video uploads will soon be free. Learn how content marketers can benefit.


With the introduction of these newly free features, the benefits of tapping into the power of SlideShare are even greater for boosting your content marketing efforts.


Content marketers can use SlideShare to:

- Reach 60 million visitors per month

- Reuse and repurpose existing content into SlideShare presentations using the content marketing pyramid 


For example:

- Break down a bulleted blog post into a series of slides with visualsExtract key messaging or steps from an eBook

- Gain brand recognition and awareness with Profile customization (similar to other social media platforms such as Twitter and Facebook)

- Track results and optimize future presentations for success

- Understand where traffic is coming from and cater future presentations to these specific audiences and personas....

Jeff Domansky's insight:

Now that Slideshare is mostly free, it's a must add tool in your social media toolkit.

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The Sophisticated Marketer's Guide to Generating More Leads With SlideShare

The Sophisticated Marketer's Guide to Generating More Leads With SlideShare | Public Relations & Social Marketing Insight | Scoop.it
If you're reading this post, chances are you already have the SlideShare basics under your belt. You've uploaded a few presentations. You know you need a compelling story, beautiful design, enticing call-to-action, and solid promotion plan -- and you're comfortable executing on all of that in your slides.


But you feel like there's still more you could be doing with the platform. You want better copy, and better design, and better promotions, and better CTAs, and better results (usually in the form of leads). 

Unfortunately, the recommendations you've found so far have been fairly surface-level. 

If this sounds like you, I'd recommend you keep on reading. We've compiled an in-depth guide to generating leads with SlideShare, showing you how to design, optimize, and promote your presentations to get more traffic and leads....

Jeff Domansky's insight:

Useful tips to help you get the most from your Slideshare presentations.

Jeff Domansky's curator insight, October 18, 2014 2:47 PM

Useful tips to help you get the most from your Slideshare presentations.

Marco Favero's curator insight, October 18, 2014 6:42 PM

aggiungi la tua intuizione ...

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5 Stunning Tips That Make You Stand Out on SlideShare

5 Stunning Tips That Make You Stand Out on SlideShare | Public Relations & Social Marketing Insight | Scoop.it

As content marketing’s quiet giant, do you know how to maximize your views on SlideShare? Check out these numbers below. Why wouldn’t you want to get involved with the biggest presentation community?

Jeff Domansky's insight:

5 useful tips to help you get started on the right foot on Slideshare.