Cover Story: Time's 'Total Meltdown' | Public Relations & Social Marketing Insight | Scoop.it

The cover of Time’s Oct. 24th issue, hitting newsstands soon, features an image trumping its Aug. 22nd cover, literally. Both feature versions of similar illustrations by artist Edel Rodriguez -- the first featuring a single-word cover line,“Meltdown; the second featuring two words: “Total Meltdown.” The covers are striking for another reason. Time magazine usually reserves black background covers for extremely important stories.