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Scoop.it!
...These are exciting times. New transmedia projects are cropping up left and right and the debate over ”what the definition of transmedia is?” seems to have taken a bit of a step back. All in all it feels like we’re slowly – or perhaps rapidly; these are things that can better be assessed in hindsight – moving towards a media and content world where there is no need to talk about transmedia, as every project is as transmedia as it needs to be to fulfil any potential that project might have.... 
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Scoop.it!
The immersive multimedia documentary, built using Zeega, tells the story of the impact of oil drilling in North Dakota.
Todd Melby wants to tell small stories. Hardly an impossible goal for a journalist, but when you’re looking at something as big as the explosion in oil drilling in North Dakota, the scale of the story can get out of hand. In less than five years, the state has tripled its oil production; the Census Bureau estimates western North Dakota (where the oil is) will see its population increase by 50 percent. Big story.
So Melby decided to to tell the macro story in a micro way, focusing on the roughnecks who come to North Dakota in search of jobs, the daily experience of working on an drilling rig, and the families whose lives are upended by the oil patch. The result is Rough Ride, a multimedia experience that takes an intimate, documentary-esque approach to telling the story. Split into a series of chapters, Rough Ride divides up the various players and scenes found throughout North Dakota’s rapidly expanding oil country, intertwined with interactive graphics, photography, and first-person video.
(It’s not something easy to embed in an article like this; you really do need to go to the site and let it play to get the experience. Go full screen if you can. It’s immersive in a way that a 600-pixel-wide frame can’t be.)...
Jeff Domansky's insight:
Interesting project shows how local news can innovate using multimedia storytelling.
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Scoop.it!
Five Steps to Multimedia Storytelling Is a valuable, free course offered through Poynter News University. TITLE:Five Steps to Multimedia StorytellingTYPE:Self-Directed Course T IME ESTIMATE:This course takes about one to two hours to complete. ABOUT SELF-DIRECTED COURSES In a self-directed course, you can start and stop whenever you like, progressing entirely at your own pace and going back as many times as you want to review the material. Want to spread your wings beyond print reporting, but don’t know where to start? In this course, you’ll learn the basic steps of telling your story with multimedia. You’ll discover ways to map out your story before you head out to do your reporting. And you’ll learn when to use such tools as audio, video and graphics. WHAT WILL I LEARN? - Upon completing this course, you will be able to:Identify the elements in a multimedia story. - Understand which stories are more suitable for multimedia - Sketch a concept for a story - Identify tools needed to gather content in the field...
Jeff Domansky's insight:
Great resource, free course and just one of a number valuable journalism resources available at Poynter's News University. They are also invaluable to writers, bloggers, PR and marketing programs are responsible for producing content. Highly recommended. 9/10
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Great overview of Transmedia storytelling and recommended reading.Tthe examples the author highlights are really useful for newcomers to Transmedia storytelling.