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Scoop.it!
Increasing your Twitter followers does have some distinct benefits for business and brands. Here are three worth mentioning It increases brand awareness. What business doesn’t want that. Distributes your content wider and faster. This can improve link building to your website and hence improving your organic SEO Drive traffic to your blog or website. This can lead to more lead generation and sales. So how do you double your Twitter followers?... 
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Scoop.it!
So how do the top marketers use Twitter?
Leadtail and DNN have just released a report that analyzed 504 North American marketing professionals in companies that were both business and consumer focused. It was carried out for the last 3 months of 2013 and was targeted at companies with 50-5,000 employees. I have distilled this report down to the highlights that can be applied by both marketers and business owners. Here are 10 insights on how top marketers use Twitter....
Jeff Domansky's insight:
Valuable Twitter best practices insight from Jeff Bullas, including top apps, platforms, types of content shared, sources, top 50 brands most retweeted and shared, top 50 people most retweeted and shared. and a comparison of B2B vs B2C marketers. Highly recommended. 9/10
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11 practical tips to get your Twitter feed growing.