Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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YouTube Director suite goes hunting for small businesses

YouTube Director suite goes hunting for small businesses | Public Relations & Social Marketing Insight | Scoop.it

YouTube has released a cluster of new products designed to help small businesses and first-time video advertisers record and publish videos in a bid to broaden the pool of potential media buyers using the online video service.

The quality of the resulting ads is, of course, largely dependent on the performances given by the people in it. And getting potential customers to see such an ad is another challenge altogether, but the basic production tools have been provided for free....

Jeff Domansky's insight:

YouTube provides free video tools to help small business produce video.

Jeff Domansky's curator insight, June 22, 2016 11:33 AM

YouTube provides free video tools to help small business produce video.

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5 YouTube Tools to Boost Your Content Marketing Efforts

5 YouTube Tools to Boost Your Content Marketing Efforts | Public Relations & Social Marketing Insight | Scoop.it

Youtube is one the most powerful marketing channels at our disposal. Videos rank well in Google and often have rich snippets that attract more clicks and brand awareness.


While it's a very effective platform to build readership and following, it can also be quite overwhelming. There are too many parts that come into play. How to create videos? How to build up views and subscribers? How to produce quality and stand out.


Luckily, there are tools that make the process easier. While easy video creation tools have beencovered earlier, here are a few video marketing tools that let you discover more opportunities and allow you to achieve better results....

Jeff Domansky's insight:

Practical tools for better YouTube results.

Kulyias Swiney's curator insight, June 19, 2016 10:02 PM

After finding this particular building using tools to boost your content market effect, this is another way to help with marketing yourself in the digital era.