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The history of American advertising has always fascinated me. It's amazing to see how much the visual aesthetic evolved as a result of the changing times.
Each decade had it’s own unique style of advertising, but one period of time really stands in stark contrast to what we’re accustomed to today. The 1950s were sometimes referred to as “the advertiser’s dream decade.” With the end of the war came a new desire for Americans to spend money. The television was now a common household staple and the advertising opportunities seemed endless.
It all sounds perfect, right? The great American dream! The economy was booming and everything was all jukeboxes and wholesome family dinners.Well, not so fast.
The golden era of advertising would cause some pretty massive controversies today. The sexism of 1950s advertising is infamous, and for good reason. Sure, we have plenty of offensive ads today, but few hold a candle to the callous ads of the “good ‘ol days.”...
Those Mad Men!