Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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3 Visual Thinking Tips to Make You a Brilliant Writer

3 Visual Thinking Tips to Make You a Brilliant Writer | Public Relations & Social Marketing Insight | Scoop.it
When writers apply visual thinking to their writing magic happens. This tutorial teaches you how to make your content clearer, vivid, and more persuasive.

Via Penelope
Jeff Domansky's insight:

Useful writing tips.

Penelope's curator insight, August 17, 2017 10:07 PM
I love these creative writing tips from Henneke. She not only gives us brilliant advice, but she draws some mighty cute cartoons. An excellent read.

***This review was written by Penelope Silvers for her curated content on "Writing Rightly"***
Hairwitsindia's comment, August 18, 2017 5:04 AM
Yes
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Client Feedback on Famous Novels Reminds Ad People There's Other Writing Out There

Client Feedback on Famous Novels Reminds Ad People There's Other Writing Out There | Public Relations & Social Marketing Insight | Scoop.it
A number of famous novelists spent time in ad jobs—among them, F. Scott Fitzgerald (who worked at Barron Collier in New York, where he wrote the line, "We keep you clean in Muscatine"), Joseph Heller (once a copywriter for Merrill Anderson in New York) and Salman Rushdie (who logged seven years at Ogilvy London, after failing an interview test at J. Walter Thompson that supposedly included making up a jingle about seatbelts).


Those three authors are the subject of these amusing ads—showing client feedback on their famous novels—to promote a British fiction contest for advertising writers. "Write for yourself. Not for a client," say the ads.


Entries are closed for the 2015 Winston Fletcher Fiction Prize, unfortunately, but it is an annual thing. (You have to work in advertising, marketing or a related business to enter.) Check out the full ads below....

Jeff Domansky's insight:

A copywriter is a writer is an author. Or not. At least according to fickle clients in these entertaining British ads.

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