Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Need Free Icons? Here are 13 Websites to Download Them | inspirationfeed.com

Need Free Icons? Here are 13 Websites to Download Them | inspirationfeed.com | Public Relations & Social Marketing Insight | Scoop.it

It's of importance as people become more mobile and the need to make things more compact arises.


Understanding Icons

What are these icons for? Well, icons actually have a pretty wide scope, depending on how you look at it.


See those little boxes on your smartphone that represent different applications? Those are icons. Did you notice those little boxes on your favorite website, that, when clicked, would trigger a new action such as open a new email window or identify a link being promoted, such as a Twitter or a Facebook profile? These are all icons....

Jeff Domansky's insight:

Great reminder of why icons matter. Great resources! Enough said.

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20 Absolutely Essential Free Web Design Ebooks

20 Absolutely Essential Free Web Design Ebooks | Public Relations & Social Marketing Insight | Scoop.it

As a web designer or web developer one must always stay updated with the latest design trends and know the recent discoveries in the development niche. Also, designers must continuously improve their skills and get better and better at their work. To help you achieve just that, we selected 20 absolutely essential free web design ebooks.


These great free web design ebooks will help you design better websites, enhance your developing skills and overall become better at your job....

Jeff Domansky's insight:

Designers and bloggers alike will find these resources very useful.

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A Fascinating Font That's Half Cloud, Half Sans-Serif Type - DesignTAXI.com

A Fascinating Font That's Half Cloud, Half Sans-Serif Type - DesignTAXI.com | Public Relations & Social Marketing Insight | Scoop.it
Amsterdam-based graphic designer José Bernabé has created a fascinating new type called Chemical Cloud.

By playing around with brushes in Photoshop, Bernabé successfully fuses a cloud-like pattern with a gradient of color, together with a sans-serif font as the backbone. The result is unexpectedly stunning.
Jeff Domansky's insight:

This is a very eye-catching font from a very creative designer. Some things are simply cool!

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Four Chrome design tools I can’t live without — Medium

Four Chrome design tools I can’t live without — Medium | Public Relations & Social Marketing Insight | Scoop.it

Perhaps saying that I can’t live without them is a little melodramatic, but I use these four Chrome extensions on a daily basis, and they certainly make my life a hell of a lot easier. Here are the reasons why I use them, and why I’m recommending them to you....

Jeff Domansky's insight:

If you're a DIY blogger, these four design tools will help you work faster. My favorite is ColorZilla.

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Canva Design School — Tutorials

Canva Design School — Tutorials | Public Relations & Social Marketing Insight | Scoop.it
No design experience?


No problem! Let's start from scratch and get familiar with the basic Canva tools that will help you create amazing designs.


Design Essentials will guide you through simple tools and techniques that will help you create designs you can proudly share with the world.


Fonts bring your words to life. Learn how to easily choose fonts that emphasize your message and make your designs look beautiful.


Color can be used to convey moods and create emphasis in your designs. We show you how to build meaningful color relationships to create visually stunning graphics.


Whether you upload your own, or choose from our library of over a million, images are a vital component of eye-catching designs. Learn how to use simple Canva tools to compose and enhance your images for greater visual impact....

Jeff Domansky's insight:

Canva has created a wonderful set of free design tutorials using their superb design tool. From an educational and learning point of view, the way they have simplified the training and tutorials is in itself a set of best practices. Highly recommended for bloggers, PR, content marketing, and even design pros. 10/10

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How to Create an Awesome Media or Press Kit

How to Create an Awesome Media or Press Kit | Public Relations & Social Marketing Insight | Scoop.it

As someone who has prepared several media kits for different blogs as well as working on behalf of a brand receiving them I’ve seen a fair few over the last few years. Although there is no wrong way to prepare a Media Kit (hey, the fact you have one means you are on the right path) there are a few things that the strongest ones have in common.


In a nutshell:A great media kit requires fully understanding what your blog is about as well as what your blog can offer the brand or PR you are pitching to.


Then you compile stats and case studies to back what you are saying up and present it in a visually appealing package.Sound good? Let’s walk through it....

Jeff Domansky's insight:

A guide for bloggers on creating an awesome media or press kit from Canvas.

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Editorial Design Inspiration: Creamier | Abduzeedo Design Inspiration & Tutorials

Editorial Design Inspiration: Creamier | Abduzeedo Design Inspiration & Tutorials | Public Relations & Social Marketing Insight | Scoop.it
Creamier brings together 100 of the most exciting contemporary artists emerging today, each chosen by prominent international curator. Original resource, Creamier truly reflects the current moment and is vital for both those in the art world and those that are new to contemporary art....
Jeff Domansky's insight:

If you love fresh ideas and graphic design, check this post. Tasty visuals.

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Best Fonts & Colors in the Most Shareable Social Media Images

Best Fonts & Colors in the Most Shareable Social Media Images | Public Relations & Social Marketing Insight | Scoop.it

A look at the psychology and research behind shareable social media images, and how to create your own.But, how much do you know about actually creating scientifically shareable images?


Turns out, there’s tons of actionable, research-backed advice on how to create social media images that get shared—the ideal colors, fonts, text, and more, all leveraging what we know about design, psychology and the Internet to get more shares and engagement. 


By the end of this article you’re going to be fully aware of how to make images that your readers can’t help but share. All backed by science....

Jeff Domansky's insight:

Epic tips from James Johnson at Buffer. Highly recommended. 10/10

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Social Media Images in 30 Seconds Flat: Meet Pablo by Buffer

Social Media Images in 30 Seconds Flat: Meet Pablo by Buffer | Public Relations & Social Marketing Insight | Scoop.it

Engagement-grabbing social media images might be the closest thing we have to a magic wand on social media. And to make it even easier to design these images in a snap, we’ve whipped up a new, free tool we’d love to share with you.

Meet Pablo, the easiest way to create engaging social media images....

Jeff Domansky's insight:

Great free tool for easy visual marketing and blogging.

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Google Web Fonts Typographic Project

Google Web Fonts Typographic Project | Public Relations & Social Marketing Insight | Scoop.it

There are over 650 Google Fonts available for free. But, pairing typefaces isn’t easy and many of those fonts don’t work for typical websites. Part of the 25x52 initiative, this collaborative, ongoing project offers inspiration for using Google’s font library.

All passages are from the Project Gutenberg transcript of Æsop’s Fables. All photographic images are from Unsplash.com....

Jeff Domansky's insight:

Wonderful typography, creative design and inspiration for all. Recommended reading. 9/10

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10 Graphic Design Hacks that'll Make You a PRO Designer Overnight!

10 Graphic Design Hacks that'll Make You a PRO Designer Overnight! | Public Relations & Social Marketing Insight | Scoop.it

Canva just introduced a simple-as-pie new online Design School that empowers everyone to learn AMAZING graphic design skills.

Yes, it’s for people just like us — businesses & brands communicating through social media!

The school includes a series of quick & easy tutorials that cover everything beginners need to know about design.

So if you want to become a better visual communicator, here’s a taste of the powerful graphic design hacks you’ll learn at the Canva Design School....

Jeff Domansky's insight:

Want to design images that people can't help but LOVE and share? No worries. Anna Guerrero shares 10 easy graphic design hacks.

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How to Use Transparency to Transform Your Design

How to Use Transparency to Transform Your Design | Public Relations & Social Marketing Insight | Scoop.it

A gentle application of transparency to your images is a clever way to create beautiful designs. Whether applied to a photograph used as a background or to shape and text to form a layered effect, this tool is a powerful and popular part of the web and print design process....

Jeff Domansky's insight:

Canva shares some cool design tips, perfect for bloggers.

Marco Favero's curator insight, October 29, 2014 3:35 AM

aggiungi la tua intuizione ...

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Typography 101: Everything a Beginner Should Know

Typography 101: Everything a Beginner Should Know | Public Relations & Social Marketing Insight | Scoop.it
Take your DIY design skills to the next level by getting a crash course in typography.


...Every little change you make to a word or a body of text can make a huge difference in the overall piece. The little details do matter. 


In fact, one of the only college courses Steve Jobs took was on calligraphy and typography, which he believed played a critical role in the success of Apple. As he once said in his Stanford University commencement speech, "If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts." Can you imagine a world where Apple products didn't have a focus on beautiful design? I certainly can't.


So, what do you say? Are you ready to take your DIY design skills to the next level? Let's get started....

Jeff Domansky's insight:

Really useful typography basics for blogging and website content.

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