Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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How Long Should Your Content Be?

How Long Should Your Content Be? | Public Relations & Social Marketing Insight | Scoop.it
Do you know that there is an acceptable length for every type of content you make to optimize its readability and its SEO ranking?

Yes, there is a reasonable length for every type of content available and it is wise to follow them in order for you to attract as many readers as possible.

The lengths vary from social media networks to target audience. Facebook has no character limit yet the best content length for it is just around 40 characters while Twitter which has the famous 140 limit character has an optimal content length of up to 100 characters only.

The purpose of content is to be able to promote your business or brand in all available channels across social media without spending a lot of money for promoting your business. Knowing the criteria or limitations when making content saves you time, money and effort.
Jeff Domansky's insight:

These guidelines may help you create the ideal length for your next social media post regardless of channel. But they are just guidelines.

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Generic social media advice you should never listen to | Sarah Arrow

Generic social media advice you should never listen to | Sarah Arrow | Public Relations & Social Marketing Insight | Scoop.it

It goes without saying that if you don’t have a plan then you have a plan to fail. In this post I’m going to share with you a few of the generic pieces of advice that I see people sharing on social media and why you should not listen to such advice....

Jeff Domansky's insight:

Great counterpoint and social media advice from Sarah Arrow.

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