Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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A Rabble-Rouser’s Rules for Writing Kick-Ass Closing Paragraphs - Copyblogger -

A Rabble-Rouser’s Rules for Writing Kick-Ass Closing Paragraphs - Copyblogger - | Public Relations & Social Marketing Insight | Scoop.it

You stare out of the window for inspiration. You reread your post. Nothing comes to mind.

 

Sigh.

 

What more is there to say?

 

You don’t want your post to fizzle out with a few drab sentences. A bland paragraph at the end could wreck your whole blog post.

 

But how can you come up with something truly inspirational?...

Jeff Domansky's insight:

You don’t want your post to fizzle out with a few drab sentences. But how can you come up with something truly inspirational?

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10 Simple Rules of Visual Storytelling | Medium

10 Simple Rules of Visual Storytelling - Visual Stories - Medium

Visual storytelling is simply the way most brands will decide to go in 2016 & beyond, as they try to tell their story to their customers. Why? Pinterest, Instagram, Snapchat, Vine… All these trendy social media sites are based on visuals.


“Facts bore, stories sell” is a common saying. But I will go even further (and probably annoy some master storytellers), by saying: “Stories in text bore, stories told visually engage — and sell”.

To drive home this point, and before I delve into the how-to, the numbers in this infographic should be more than enough...

Jeff Domansky's insight:

Ernesto Olivares walks the walk with his tips on visual storytelling. Good read.

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Pixar's 22 Rules to Phenomenal Storytelling | Gavin McMahon

Pixar's 22 Rules to Phenomenal Storytelling, originally tweeted by Emma Coats.
Jeff Domansky's insight:

if you write, blog or do PR for a living, these storytelling tips from Pixar are essential reading/viewing. 9.5/10

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What’s the Difference Between Blogging and Storytelling?

What’s the Difference Between Blogging and Storytelling? | Public Relations & Social Marketing Insight | Scoop.it

...But what happens once everyone has caught on and businesses are blogging simply to stay healthy, kinda like eating green beans?


We’re here to be inspired, right? I mean, I’m not talking the last twenty minutes of Rudy inspired, but rather inspired to read more, and maybe buy something. We have a challenge. A question. A need or even a want. And we're looking for that moment of inspiration to help make our purchase decision easier.


Somewhere along the way of this mass information age, many forgot this. They forgot that storytelling is the main ingredient for inspiration.It’s why we cry at the end of Forrest Gump. It’s why we cheer at the end of Rocky (all six of them). It’s also why some of us buy Dunkin’ Donuts over Starbucks (or vice versa)....

Jeff Domansky's insight:

Here are some tips in moving from blogging to storytelling and getting much stronger engagementengagement with your readers.

Bobbie Seacrist's curator insight, September 6, 2014 4:12 PM

I sometimes forget I should be telling a story on my blog. I think every article should be more about you, even if it means cutting down to only posting 3 times a week.

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Content Sutra, Ep. 6: Con Men and the Dark Side of Storytelling

Content Sutra, Ep. 6: Con Men and the Dark Side of Storytelling | Public Relations & Social Marketing Insight | Scoop.it

What happens when people use storytelling for deception? Or downright evil?In this week’s podcast, Shane and I talk to Maria Konnikova, a frequent New Yorker contributor and author of The Confidence Game: The Psychology of the Con and Why We Fall for It Every Time, to learn about the art of the con and the impact it’s having on the media world, from catfishing on Facebook to advertising that crosses the line....

Jeff Domansky's insight:

Trust me. Storytellers are con men. Or are they?

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9 Ways to Utilize Social Media for Storytelling!

9 Ways to Utilize Social Media for Storytelling! | Public Relations & Social Marketing Insight | Scoop.it

With so much noise on social media you must find ways to reach new audiences and capture their attention long enough to share your story.


Having a consistent story is vital but equally as important is sharing your story in multiple different formats, on different social networks ideally targeted towards new and unique audiences. Storytelling humanizes the message, is memorable and inspires action!


Here are 9 ways to share your story on social media....

Jeff Domansky's insight:

Good introduction to storytelling tactics for social media.

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To 10 Masterful Methods of Storytelling - Be Heard! | Brain Juice

To 10 Masterful Methods of Storytelling - Be Heard! | Brain Juice | Public Relations & Social Marketing Insight | Scoop.it

When we think of stories, we typically think of books – “Once upon a time…” and “They all lived happily ever after.” The truth is, though, that stories are more than just words on a page. Here, then, are ten masterful methods of storytelling that will help you answer the two questions I get asked most often are: 1) How do you tell a story? and 2) Where do you start?...

Jeff Domansky's insight:

Meghan Hunt shares 10 useful, non-traditional storytelling tips.

Oya Şanlı's curator insight, June 9, 2014 7:24 PM

I need to try learn more...

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A List of the Best Free Digital Storytelling Tools for Teachers

A List of the Best Free Digital Storytelling Tools for Teachers | Public Relations & Social Marketing Insight | Scoop.it

Digital storytelling, the practice of combining narrative with digital content, is gaining more ground in the educational field. 


...There are actually several tools to create a digital story online but for educational purposes I have meticulously selected some of the best ones available online and  for free. But before you start exploring the list make sure to check out these three tools to develop creativity in your Students Writing.


Here is the list of some of the best free digital storytelling tools for teachers...

Jeff Domansky's insight:

Works for blogging and business storytelling too ;-)

Susan Wegmann's curator insight, June 25, 2013 8:53 AM

My old favorite: digital storytelling!