Social Proof: 18 Incredible Ideas to Boost Your Brand Image on Social Media | Public Relations & Social Marketing Insight | Scoop.it

Science plays a key role in marketing, especially the science of psychology.


We have written about the 15 psychological principles in marketing and studied seven social media psychological research. This time, we’d love to dive deeper into one of the most powerful and prominent psychological phenomena…Social proof.


The use of social proof can be found in many areas of both offline and online marketing. In this post, we’ll focus on the use of social proof on social media to boost your marketing effectiveness....