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As Mark pointed out recently in Content marketing and the challenge of radical filtering, we are turning to increasingly personalized search results and artificial intelligence solutions to get only what we want without ever exposing us to the masses of content that is available.
Like search did 15 to 20 years ago, radical filters will fundamentally change how we find or discover information. If you are a content marketer today, how will this change your world?
Here are six ways you may respond. Some are familiar, but almost no one today is taking the familiar approaches far enough for the future Mark outlined. Others are new areas of opportunity content marketers are not focused on today....
Radical filters present big challenges and opportunities for marketers who know how to create breakthrough content.