Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Content Curation: The Importance of Being "Stupid"?

Content Curation: The Importance of Being "Stupid"? | Public Relations & Social Marketing Insight | Scoop.it

It’s been just over a year since I started using Scoop.it  shortly after its launch. Since then, the little social media channel has grown from a curator’s secret weapon into a full-fledged micropublishing platform, search engine and busy community of curators.

 

I’m going to share my insight into why it’s such a valuable tool in the social PR toolbox.

 

So, why the “stupid” in the headline?

Jeff Domansky's insight:

Curation is definitely not "stupid." Neither is Scoop.it - the best curation tool on the internet. Here's why!

Guillaume Decugis's comment, February 11, 2013 10:28 PM
Thanks for spreading the love Jeff... and also for the hilarious anecdote on the Stupid voice recognition bug: great story! ;-)
Jeff Domansky's comment, February 11, 2013 11:57 PM
Thanks Guillaume. You know I'm a big Scoop.it fan ;-)
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The “Look at This” Approach to Content Marketing

From blogging and pinning … to creating videos, tweets, status updates, ebooks, enewsletters and white papers — content marketing has become a catch-all term that encompasses all kinds of information marketers are creating, disseminating and tying to objectives.

 

But, how do you know what kind of content to share? And, is it actually working? Jason Falls offers the “Holy Smokes” test...

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