How Do CEOs Consume Content? Quartz Asked 940 Executives to Find Out | Public Relations & Social Marketing Insight | Scoop.it

Mobile first; everything else, a distant second

Nearly 75 percent of respondents said they primarily consume content on mobile devices (50% said mobile phones specifically), a quarter of executives claimed to consume content primarily on desktops, and only one percent said they relied on print materials for news content.


The inbox is the new homepage (email still rules)

Executives are less likely to jump from homepage to homepage when looking for news, because most of what interests them already lives within their inbox. About 60 percent of respondents say they get their news from an email newsletter....