Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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How to Optimize Your Images to Work Across Social Networks

How to Optimize Your Images to Work Across Social Networks | Public Relations & Social Marketing Insight | Scoop.it

Do your images look good on all social platforms?


Are you making different images for each type of social share?


Creating one image that looks good on several networks saves time, money and improves your visibility.


In this article you’ll discover how to create one image to share across three social channels–Facebook, Twitter and LinkedIn....

Jeff Domansky's insight:

This advice from Kristin Ammerman is simply invaluable. A must-read for bloggers, marketers, PR pros and designers.

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10 Writing Tips for Great Social Media Posts - socialmouths

10 Writing Tips for Great Social Media Posts - socialmouths | Public Relations & Social Marketing Insight | Scoop.it

In the constantly changing world of best blogging practices, it seems we’ve just learned how to craft the short and sassy snippet posts when a growing trend appears urging longer posts for more engaged reader experience.  But take heart, crafting a longer post can be expertly achieved without too much effort and will pay handsome dividends.


While the limited number of characters should be used for tweets and Google headlines, writing short posts is important for some social media, platforms such as Facebook are encouraging longer word counts.  While the bottom line remains that word count is secondary in importance to valuable content, there are a few standard practices that will help your posts’ online performance. Let’s explore them, shall we?....

Jeff Domansky's insight:

Writing effective social media posts is a science, here are a few tips to improve your performance from Neil Patel.

Gina Tucker's curator insight, October 15, 2014 4:32 PM

Want your brand to resonate with your audience on social media? Make your posts long enough to gather trust, short enough to keep your group's attention, and make them compatible on different devices (mobile vs browser). Post with a purpose. Don't simply promote your brand, use content to demonstrate knowledge about your industry as a whole and let yourself become a thought leader. Give your posts time to simmer, don't let them fade if you spent a lot of time on them!