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Scoop.it!
Not everyone has a brilliant homepage design. If a new visitor doesn't like what they see, their knee-jerk reaction is to hit the "back" button. Despite mom's best advice, unfortunately, a lot of people still judge a book by its cover. 
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Scoop.it!
I recently came across a quote during one of my Pinterest-binges that lends itself really well to this situation:"Why settle for average when amazing is attainable?" So while somewhere around 2% is often considered a healthy conversion rate, the businesses that are really going to stand out are the ones that refuse to settle. To help inspire your business to rise up, we've put together some tips aimed at turning a good conversion rate into a great conversion rate....
Jeff Domansky's insight:
Useful tips aimed at turning a good conversion rate into a great conversion rate.
Don Sturgill's curator insight,
March 9, 2015 2:05 AM
Well ... it depends. But you do have considerable control over results. |
Scoop.it!
When you’re building a website, it’s tempting to get distracted by all the bells and whistles of the design process and forget all about creating compelling content. But having awesome content on your website is crucial to making inbound marketing work for your business. So how do you balance your remarkable content creation with your web design needs? Why, with your 'About Us' page, of course! For a remarkable about page, all you need to do is figure out your company's unique identity, and then share it with the world. I know ... easier said than done. Still, there's no excuse for you to neglect one of the most important pages on your website -- which also happens to be one of the most commonly overlooked pages. Let's read on to discover some companies with awesome 'About Us' pages and see how you can emulate them on your own website. By the end of this post, showing off how awesome your company is won't seem like such a challenging feat...
Jeff Domansky's insight:
Get inspired by these awesome 'About Us' page examples from real companies.
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This is a really creative and useful resource for more effective landing pages. Recommended reading. Free download with email.