10-step mobile strategy for community publishers | Knight Digital Media Center | Public Relations & Social Marketing Insight | Scoop.it

Last weekend KDMC@USC held an invitation-only workshop on mobile strategy for community and ethnic media at the City University of New York Graduate School of Journalism. The attendees included many top editorial, business, and digital managers for large and small publishers in the NYC metro area.

 

At this workshop I suggested 10 steps these publishers could take to start developing a viable, revenue-producing mobile strategy right now, even with modest resources. Here’s the plan…

 

[These strategies from Amy Gahran will work very well for PR websites, blogging too - JD]