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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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How To Turn Your Website's Google Analytics Report Into An Infographic

How To Turn Your Website's Google Analytics Report Into An Infographic | Public Relations & Social Marketing Insight | Scoop.it

Have you ever tried to make quick sense of your website's Google Analytics report? Google Analytics is a great tool that provides a wealth of information about your website's traffic and engagement, but the dashboard style display of key metrics can be a little much to take in and meaningfully process. Yet more than 10 million people rely on this free tool to keep track of their daily web performance.


So the fine folks over at Visually created a Visually Google Analytics Report which can be automatically delivered to your inbox each week. The report transforms critical data about your website including the number of weekly page views, social engagement, SEO, and bounce rate into an easily accessible infographic.

Jeff Domansky's insight:

Pretty much the coolest thing this week!

Brian Yanish - MarketingHits.com's curator insight, March 30, 2013 6:52 PM

Love it, great to send to a client. 

Charles Lipshay's curator insight, March 30, 2013 7:07 PM

Now a Blog with place for analytics & seo    http://www.empowernetwork.com/almostasecret.php?id=lipshaybiz

Daniel Polecheck's curator insight, March 31, 2013 3:33 AM

This could be a good marketing tool to put the client on the fence over the fence.

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Using the Google Analytics Trackbacks Feature to Create a Content Strategy | Business 2 Community

Using the Google Analytics Trackbacks Feature to Create a Content Strategy | Business 2 Community | Public Relations & Social Marketing Insight | Scoop.it

This morning, I noticed Google Analytics had added a Trackbacks section to their Social Analytics data. This, to me, is very big news. While bloggers will know all about Trackbacks and why it’s nice to get them, businesses may not be aware of their importance. Yet as the social web in particular continues to be graded,

 

Trackbacks could become even more important, especially in the eyes of Google, as they look to rank the Authority of content and that content’s creators. So why is this new Trackbacks edition to Google Analytics important and, more importantly, how can you use them to build your content strategy?...

Jeff Domansky's insight:

Danny Brown offers valuable advice on how to use analytics to shape content strategy.

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