Why is a headline great? What content is viewed most? The Scoop.it Cool Content Curation Report answers these questions to improve your content marketing.
Scoop.it’s analytics are excellent though manual (unless I missed the export to Excel option, which is very possible). After a little over a year of Scooping content, I wanted to answer three questions:
What type of content generated the most views?
What keyword triggers formed the most successful headlines?
What is the value of cherished Internet marketing notions?
* The move to a more visual web as expressed in a sea of infographics.
* Have we reached a point of diminishing returns on infographics?
* Is storytelling as hot as it seems?
* What about Social, Local and Mobile: Are they as hot as they seem?...
Marty Smith's analysis will provide guidelines and spark new content marketing ideas.