What's the Magic Behind the Social Success of Disney? | Public Relations & Social Marketing Insight | Scoop.it
Whether it’s movies, amusement parks, or cruise ship itineraries, everything Disney touches seems to turn to gold and their social media strategies are no different.


To connect with audiences around the world, Disney manages over 1,000 social media accounts. How do they do it? A whole lot of work and a little bit of magic.