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Scoop.it!
A couple of new content marketing trends popped up last week and they're fascinating to follow if your job is to create new and engaging content. Heard about BlogShares? Jay Baer highlights the first new blogging trend and coins a new buzzword in his post Did We Just Invent A New Form of Blogging?... 
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Scoop.it!
By creating personalized images for the right audience with a bent toward either real-time fun or extended sharing, brands are building a more visual experience for their customers. Consider all the time, energy and money that goes into the average 30-second commercial or magazine ad. Now imagine those ads being cut down to 10 seconds or a couple of square inches. Now imagine them self-destructing after 10 seconds, Inspector Gadget-style, never to be seen again by consumers. If all of this seems like an insane way to market a small business, welcome to the crazy times of social media. That’s exactly how the massively popular Snapchat app works, and businesses are jumping on board. Using photos or short videos, companies are reaching out to customers with fleeting promotions, contests in real time and quick peeks at leaked product images....
Jeff Domansky's insight:
Counterintuitive content marketing seems to be working for some small businesses.
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BlogShares, InstaVids and the World's shortest cooking show? The PR Coach has it all! ;-)