Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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82 Content Marketing Tools to Make Your Life Easier

82 Content Marketing Tools to Make Your Life Easier | Public Relations & Social Marketing Insight | Scoop.it

A content marketing campaign is far more likely to be profitable when you have a solid plan and the right tools for the job.

But, what are the right tools? And, where do you find them?

Here’s a list of 82 content marketing tools that will make your life easier and more productive.

Jeff Domansky's insight:

Cool tools to help you be more effective and efficient in your content marketing.

Michał Krawczykowski's curator insight, October 4, 2017 1:36 AM

Ważny artykuł na temat narzędzi pomagająych w marketingu treści

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12 Competitor Analysis Tools That Will Improve Your Traffic

12 Competitor Analysis Tools That Will Improve Your Traffic | Public Relations & Social Marketing Insight | Scoop.it
You can learn a lot from your competitors.


If you’ve ever wondered why your competitors are outranking you, or getting more social love, this article is for you. With the tools mentioned below, you can learn a lot about your competitors.


Here are 12 tools that will help you get more traffic....

Jeff Domansky's insight:

Neil Patel shares 12 useful tools for your content marketing toolkit. Recommended reading. 9/10

Jeff Domansky's curator insight, December 5, 2015 2:22 PM

Neil Patel shares 12 useful tools for your content marketing toolkit. Recommended reading. 9/10

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7 Easy-to-Use Interactive Content Tools You Should Explore

7 Easy-to-Use Interactive Content Tools You Should Explore | Public Relations & Social Marketing Insight | Scoop.it

Aware that the one-sided approach is less than desirable, why do marketers continue to pump out the content equivalent to this all-too-familiar bad date? In a landscape where many organizations are increasingly focused on pumping out volume, companies that stand out are those that refuse to pile on.


Rather than task their audience with consumption, and consumption alone, innovative companies are using interactive content to earn the attention of their audience and increase engagement. To give you a better idea of what we're talking about, we've pulled together a list of seven easy-to-use tools for creating more dynamic content....

Jeff Domansky's insight:

HubSpot shares seven tools to help you create interactive content that drives traffic and engagement.

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13 New Tools to Outsource Your Content Creation in 2016 - Jeffbullas's Blog

13 New Tools to Outsource Your Content Creation in 2016 - Jeffbullas's Blog | Public Relations & Social Marketing Insight | Scoop.it

Employ someone and you have to consider salary, workspace, and equipment; not to mention benefits like medical care and paid vacation time.

Conversely, freelancers are only paid for the work they do.

This is generally (though not always) more cost-effective than taking on someone in-house, and allows you to increase or decrease their workload as needed.

This makes outsourcing extremely flexible, which is a huge win for small businesses.

But don’t get too excited just yet… there’s a hard part: actually finding great freelancers and managing them effectively.

Thankfully there’s plenty of tools designed to help you do just that (and many more being released all the time).

Let’s take a look at some of the more recent additions to the market that can help you to outsource and manage your content creation in 2016...

Jeff Domansky's insight:

Here are some surprising tools to help you manage your content creation inside and outside.

Xtel's curator insight, April 18, 2016 2:51 AM
Labour market is changing very fast. 
Finding on the (e) market tools enabling to manage outsourcing in a flexible way is the sign....
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3 Tactics and a Bunch of Content Tools You Can Use in Social Media Campaigns

3 Tactics and a Bunch of Content Tools You Can Use in Social Media Campaigns | Public Relations & Social Marketing Insight | Scoop.it

A study investigating the psychology of social media sharing indicates that people share because they want to make valuable content accessible to others.


When your audience members scrutinize your social media content, they form an opinion about your brand based on what you put out there, and they determine whether to share you content with their own audiences.


The buzz and engagement your Facebook page or Twitter account enjoys in the days or weeks following its launch may die down pretty quickly if you cannot supply consistently high-quality, share-worthy content to your community. Thankfully, content discovery tools are available to help marketers maintain a high level of engagement on social media....

Jeff Domansky's insight:

Here's why a content discovery tool must be part of every social media manager's arsenal, and these are some popular content-discovery tools businesses are using.

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31 Essential Content Marketing Tools - Verve

31 Essential Content Marketing Tools - Verve | Public Relations & Social Marketing Insight | Scoop.it

With businesses allocating more and more money at Content Marketing year upon year, it is important to get the most of out of your time. The SEO Experts at Verve have once again compiled a go-to list for you to reference when marketing your content. We have split this list into 4 categories for your easy consumption:...

Jeff Domansky's insight:

James Whittall at Verve have compiled a blog post of 31 Essential Content Marketing Tools. Excellent social media toolkit. Recommended viewing. 9/10

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