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THE future of fashion is not simply trendy clothes.While style connoisseurs follow the likes of Prada, Gucci and Josh Goot for their cues, the rest of us will look to technology brands this year to define what we wear.
“Technology is now completely ingrained in our interaction and relationship with fashion and retail,” says Arabella James, a futures consultant at The Future Laboratory.
“It is now part of every shopping moment, from inspiration and production to purchase decision and transaction.”So what do you need to look out for this year? These are the hi-tech fashionable extras coming to a store near you....
Wearable technology is taking hold in the fashion business.
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