Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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PR, Customer Service and Social Media Walk Into a Bar

PR, Customer Service and Social Media Walk Into a Bar | Public Relations & Social Marketing Insight | Scoop.it
PR and customer service are becoming intertwined because of social media. Check out three case studies on the topic, and takeaways for your business.

 

In the wake of the N-Control customer-service-turned-PR disaster, last week shined light on three more companies that faced PR issues driven by social media mishaps. Quick overviews...

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PR Cat-astrophe: American Airlines & That Cat

PR Cat-astrophe: American Airlines & That Cat | Public Relations & Social Marketing Insight | Scoop.it
Like most crises, this one was predictable and mostly avoidable. With the volume of passengers and cargo handled by major airlines, missing or damaged luggage is common.

 

A missing pet should set off crisis management alarm bells all over the place but apparently not at American Airlines.

 

The story began when Karen Pascoe and her longhair cat Jack arrived at New York’s JFK airport for a flight to California six weeks ago. That’s when the fur began to fly....

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