Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Review: NBA Commissioner Adam Silver's Press Conference | Mr. Media Training

Review: NBA Commissioner Adam Silver's Press Conference | Mr. Media Training | Public Relations & Social Marketing Insight | Scoop.it
New NBA Commissioner Adam Silver was handed a high-profile test that would determine whether or not he would establish himself as a leader. Did he pass?


...That may have seemed like an obvious decision to make, but it was more complicated than it appeared. For example, Dallas Mavericks Owner Mark Cuban seemed to oppose a lifetime ban due to the “slippery slope” such a precedent would set. Other critics also wondered if the comments—which were made in private to a romantic partner—should have led to his removal as a team owner.


I understand those concerns, but I’ve been thoroughly impressed with the NBA’s handling of this incident. The League’s crisis management worked, and the NBA did almost everything right in terms of communicating with the press. The press conference itself was also handled well: A press handler, presumably an NBA staffer, selected the questioners and counted down when they would take only two more questions. Press conferences rarely run as smoothly....

Jeff Domansky's insight:

Big score on issues management for new NBA Commissioner writes Brad Phillips.

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Behind the Scenes: The Lefty PR Group That Stokes Consumer Fear of BPA | Media Research Center

Behind the Scenes: The Lefty PR Group That Stokes Consumer Fear of BPA | Media Research Center | Public Relations & Social Marketing Insight | Scoop.it

The science against BPA isn’t very convincing, yet the left-wing onslaught from environmental groups, activist scientists and the media has convinced many consumers that soup cans, soda bottles and plastic storage containers are going to make them sick.

 

In the case of BPA, perception and reality are far different, but false perceptions can still cost businesses millions -- or put them out of business altogether. The infamous Alar scare cost apple farmers $100 million according to a 1989 Associated Press report. Even growers who weren’t using Alar were devastated. By March 31, 2012, the FDA will announce a decision on the use of BPA in food and beverage packaging.

 

As in the case of Alar, such perceptions have even prompted government agencies to regulate or ban chemicals that served a useful purpose. That could happen again at the end of March, the deadline for the Food and Drug Administration to respond to the left-wing group NRDC’s petition to ban bisphenol A from food and drink packaging....

 

[Interesting to see how business interests attack activists - JD]

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Marketing communication as issues management for PR | Public relations and managing reputation

Marketing communication has the potential to work effectively as issues management because it is a proactive, ‘friendly’ mode of communication.

and may not necessarily raise suspicious hackles from stakeholders.

Certainly, the marketing communication dimension of business communication, in the context of issues management, may have been glossed over quite significantly.

Marketing communication is an unusual discipline, if indeed it is a discipline. I tend to think of it as a set of tactical mechanisms that fall under both marketing and public relations.

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The Banning of Google Glass Begins (And They Aren't Even Available Yet) | Forbes

The Banning of Google Glass Begins (And They Aren't Even Available Yet) | Forbes | Public Relations & Social Marketing Insight | Scoop.it

A Seattle bar has declared that ‘Google Glass’ (aka Google Glasses)–not yet available to the public–are banned “in advance” from the establishment.

 

Seattle’s 5 Point Cafeposted a message to their Facebook page saying:

“For the record, The 5 Point is the first Seattle business to ban in advance Google Glasses. And [butt] kickings will be encouraged for violators.”

 

Sure, this is partly a tongue-in-cheek pronouncement, and a bit of a publicity stunt, but the owners of 5 Point Cafe are quite clear that they mean it–and there’s little doubt that other businesses will follow their lead.

 

Speaking to Jamie Griswold, a reporter withMyNorthwest.com, 5 Point Cafe owner Dave Meinert said that in the tech-savvy city of Seattle it’s just a matter of time before Google Glassbecomes a regular feature of the city’s social scene....

 

Jeff Domansky's insight:

Stay tuned. This issue is just getting started.

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Seattle PR firm reveals efforts to free Amanda Knox - Puget Sound Business Journal

Seattle PR firm reveals efforts to free Amanda Knox - Puget Sound Business Journal | Public Relations & Social Marketing Insight | Scoop.it

David Marriott never visited Amanda Knox during her four years in an Italian prison.

 

He met her this month, when she stepped off a plane in Seattle.

 

Yet for Knox and her family, Marriott was as important a player in her ordeal as anyone in the courtroom. As Knox’s publicist, beginning three days after her arrest, Marriott worked to convince the international public that she did not murder her British roommate while studying in Perugia.

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