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I once spent a week speaking at three different conferences that focused on one of the favorite themes of events around the world: how to have great ideas.
Often it seems that there are only two things the world tells you about ideas: you should have more of them and they should be more creative.
We dedicate entire conferences to better ideas and read best-selling books to inspire more of them. Yet over time, the sad truth is that the only thing most of us do better than coming up with ideas is routinely squandering them, with bad or no execution.
Why do we fail to execute well on our best ideas so often? More importantly, what would it take to change that pattern?...
Curate makes the case for curation. The key to transforming how much value you get from your ideas? Stop focusing on having more of them. Curation can turn good ideas into great execution.