Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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7 Amazing Data Journalism Blogs you Should Read | Infogr.am

7 Amazing Data Journalism Blogs you Should Read | Infogr.am | Public Relations & Social Marketing Insight | Scoop.it
Blogging is one of the oldest tricks journalists have utilized on the Web to express their opinions and ideas. Even though social networks have been strong competitors, blogs have managed to survive. Are there any good data journalism blogs on the internet? The answer is yes. Here, we give you a list of the blogs you should keep up with in the data realm.
Jeff Domansky's insight:
Terrific resources for tips on data storytelling and marketing.
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Data Science is all about telling stories! | Learn all yeah!!

Data Science is all about telling stories! | Learn all yeah!! | Public Relations & Social Marketing Insight | Scoop.it

Welcome to Introduction to Data Science. In this first post, I want to go through some examples of data science activities and projects from the recent past that I found interesting. And use them to whet your appetites for the concepts that we are going to learn in the following posts....

Jeff Domansky's insight:

Lots of big learning about big data. Recommended reading for marketers. 9/10

Daiane Lins's curator insight, December 23, 2014 12:36 PM

Terrific post with great use cases of big data in an amazing blog about data science!

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Data Science for Big Data! | Learn all yeah!!

Data Science for Big Data! | Learn all yeah!! | Public Relations & Social Marketing Insight | Scoop.it

This is the 2nd post in Data Science introduction, Please go to my 1st post to get started. So, let’s go through a few more examples on Data science.


Clustering Algorithm

If you were asked to decide how important a particular scientific paper was relative to other papers, how might you go about doing that?One way to decide between the two papers here, one in light blue and the other in dark blue, is to wait until other papers start to site these, and count up the number of citations...

Jeff Domansky's insight:

Second post in Data Science introduction and also worth reading by marketers wanting to explore Big Data concepts.

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Birst Knows Best for Data Visualization - Datanami

Birst Knows Best for Data Visualization - Datanami | Public Relations & Social Marketing Insight | Scoop.it

Regular business folk who have trouble operating today's high-powered data visualization tools are the targets for a new offering unveiled today by Birst....


Birst Visualizer is the company's first foray into the world of data visualization tools, which have already solidified themselves spots in the big data tool belts of many of the world's largest companies. But instead of going straight up against giants like Tableau, QlikView, or TIBCO Spotfire, Birst wisely chose to attack the problem from a different angle, which is the guided approach.Users begin interacting with new software using a simple Google-like query interface. A sales manager can start typing "sales for Califor..." and before she's even done typing, Birst Analyzer will automatically rummage through the database, pull up the most recent sales data for California, and pop it into a bar chart.


It's a novel approach, and one that could possibly garner the fast-growing San Francisco company another big burst of sales of its own.There are about 25 different visualizations in the first release of software, ranging from basic bar and line charts to maps and trellises to colored bubbles. The software picks the visualization that it thinks best matches the query....

Jeff Domansky's insight:

Cool new marketing, sales and presentation tool.

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