Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Microsoft's Radical Bet on a New Type of Design Thinking

Microsoft's Radical Bet on a New Type of Design Thinking | Public Relations & Social Marketing Insight | Scoop.it

Perhaps you’re sitting here, reading this on your phone, absently checking your email whenever your attention drifts, tapping text messages to the friend you’re meeting tonight for dinner. 


You stand at the end of a long line of inventions, which might have never existed, but for the disabled. The keyboard on your phone, the telecommunications lines it connects with, the inner workings of email: In 1808, Pellegrino Turri built the first typewriter, so that his blind lover, Countess Carolina Fantoni da Fivizzano, could write letters more legibly. In 1872, Alexander Graham Bell invented the telephone to support his work helping the deaf. 


And, in 1972, Vint Cerf programmed the first email protocols for the nascent Internet. He believed fervently in the power of electronic letters. His proof was his own experience: Electronic messaging was the only seamless way to communicate with his wife, who was deaf, while he was at work....

Jeff Domansky's insight:

By studying underserved communities, the tech giant hopes to improve the user experience for everyone. This is a really inspiring story about technology and design. It has generated new respect for Microsoft for me and I truly applaud them for this radical redesign thinking. Great read! 10/10

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Showcase of Web Design Layouts with Angled Lines

Showcase of Web Design Layouts with Angled Lines | Public Relations & Social Marketing Insight | Scoop.it
Website layout designs naturally tend to make use of horizontal and vertical lines due to the blocky nature of the coding behind them, but designers are breaking free from these constraints by using dynamic angles in their designs. Sometimes these angled lines are simply background images created in Photoshop, but others are animated elements made directly in code. Check out today’s web design showcase to see some great examples of website interfaces with angled lines....
Jeff Domansky's insight:
What a wonderful collection of creative web designs with angles! Recommended viewing. 10/10
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Invoices Boring? Here Are The Top 25 Beautiful Designer Invoices You'll Fall in Love With

Invoices Boring? Here Are The Top 25 Beautiful Designer Invoices You'll Fall in Love With | Public Relations & Social Marketing Insight | Scoop.it

It’s the end of the day. You’ve just finished an exciting project, and it’s time to bill the client. You pull up your invoice template and instantly your good mood is gone. It’s so boring! Why can’t your invoice reflect your branding and express your thanks to the customer for their business?


Just because the invoice is a business document, doesn’t mean it has to be boring. An invoice is usually your last contact with a client, so why not leave them with a lasting impression? Done properly, your invoice can be an effective part of your marketing strategy....

Jeff Domansky's insight:

Talk about fresh thinking? Who knew invoices could be this creative? Well worth experimenting.

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Gorgeous Side Show Portraits by Artists Ransom & Mitchell - if it's hip, it's here

Gorgeous Side Show Portraits by Artists Ransom & Mitchell - if it's hip, it's here | Public Relations & Social Marketing Insight | Scoop.it
San Francisco artists Ransom & Mitchell blend photography, digital painting and 3D CG to produce portraits of sideshow acts seen in traveling Carnivals from long ago.

These pieces were created by Jason Mitchell & Stacey Ransom for The Rough and Ready Sideshow, a group show at the Bash Contemporary. The show also includes artwork by Stephanie Vega, whose work I shared with you last Halloween, Alexandra Manukyan and Aunia Kahn.

Director/photographer Jason Mitchell and set designer/photo illustrator Stacey Ransom create highly detailed and visually lush portraits and scenarios by combining their talents with elaborate costumes, hair and make-up, props, hand-painted backdrops and set design. Then they add their own unique style of digital illustration and 3D computer generation.
Jeff Domansky's insight:

Intriguing digital multimedia and creativity at it's best.

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This Girl Used A Sharpie Pen On A Car And The Result Is Incredible

This Girl Used A Sharpie Pen On A Car And The Result Is Incredible | Public Relations & Social Marketing Insight | Scoop.it

...Woah.


What do you get when you give someone a Sharpie pen and a Nissan Skyline GTR? Probably a bunch of ugly scribbles on a perfectly nice car...unless you're this woman, who has such an amazing artistic talent that when her boyfriend equipped her with a Sharpie, she created a masterpiece out of his car.


It first started as a small project to cover up the dents and scratches on the bumper, but when she revealed her design, they both decided that she should cover the entire car in her doodles. It took her roughly 100 hours of work to finish this masterpiece! Check out her amazing work; it's obvious those 100 hours were very well worth it....

Jeff Domansky's insight:

Now that's creative!

Kyree D'andra McCullough's curator insight, April 7, 2017 10:47 AM

The car is an amazing car and have shown high performance on both the street an the track. But there is only one thing, they are only available in the united states as a grey market car. Which means they are new or used motor vehicles and motorcycles legally imported from another country through channels. Nissan has not imported this car to the U.S. and it is not certified for sale here. First off it is right hand drive. It also does not meet the DOT emissions controls test. It also has not been crash tested and certified by the DOT. Nissan does not import the Skyline although the current Japanese Skyline two-door is the car known as the Infiniti G35 Coupe in America. Parts for this car are non-existent in the U.S. There are a few importers that can sell a legal Skyline in the U.S. but they are very expensive. right hand drive doesn't mean a thing. In conclusion the cause of the car is the low market in the us for them. and the effect of that is that you can't find parts in the us for them and that they have to be imported. 

Kyree D'andra McCullough's curator insight, April 25, 2017 10:17 AM
The new Skyline GTR is the better car because the upgrades and modifications. The main differences between the generations are visual, although engine, drivetrain, suspension, interior, etc received updates as well The engine designations indicate the cc so the RB25 is 2500cc and the RB26 is 2600cc. With a stroker kit and a rebore you can increase the cylinder capacity of the engine. All cars sporting the GTR badge are 4WD unless converted, including the R32rs.As a first step, the general consensus among tuners is that the exhaust system needs to be replaced with a system with much less back-pres­sure. While this isn’t as cheap as fitting a perfor­mance air filter, the gains are much more worth­while. Bearing in mind that a standard R34 should be giving somewhere over 300bhp to start with, this mod releases plen­ty of power and makes for a very lively road car. Most pipes work well with a standard motor but, if you were planning to go a lot further with the engine, pick something much less restrictive. In almost all cases, the standard ECU should cope with a slightly increased boost level, and that the factory airbox won’t strangle the performance at birth. In the occasional case where fueling is a bit leaned out, a fuel computer would be sufficient to alter the mixture enough for this level of tuning, and maybe Iridium spark plugs to stop the originals melting. In conclusion with modifications an upgrades to the car it is the better car.
Kyree D'andra McCullough's curator insight, April 27, 2017 10:20 AM
Let's say you just happen to be driving an you get a flat tire. The first step is to Turn on your emergency blinkers and slowly merge as far off the road as possible and turn off your car but keep you blinkers on. Then you want to get into your trunk and get under the carpet and there you should find all the tools you need. There should be a jack and the jack bar under you dummy tire. Grab the jack and all the supplies you need. Third Place the jack under your car on the side that has the flat and your car should have a labeled place for the jack to sit on the frame as you jack it up. As you see the car slowly rise check the tire until you can rotate the tire and isn't touching the ground. Fourth you can take your crowbar with goes onto your lugnuts to bring your tire off. They will be tight. Go around one by one and loosen them. When they are all off then you can remove tire and put the dummy on. Now when you are putting the lug nuts back on do put them all back on finger tight then take your crowbar and go to every other one and tighten the nuts. until you can't turn them anymore. Last You can then let you jack down and put the old tire in the trunk with the rest of your tools. From there you should be ready to continue but a dummy should only be drove 50 miles at 40 miles per hour so don't rush or the dummy could cause problems and control of your car.
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Announcing The Winners Of The 2014 Innovation By Design Awards

Announcing The Winners Of The 2014 Innovation By Design Awards | Public Relations & Social Marketing Insight | Scoop.it

The 10 best designs of the year include a soccer cleat, a campaign to end gun violence, and much more.Fast Company hosted its annual Innovation By Design Awards and Conference in downtown New York today.


It culminated this evening at our awards celebration, where we revealed the 10 best designs of the year.It was long road getting here. We received 1,587 submissions from around the world. From that, we pared entries down to 53 finalists. And from there, our esteemed panel of judges fiercely debated, voted, stalemated, and debated again to reach a consensus on the top 10 designs of the year....

Jeff Domansky's insight:

These designs are both innovative and inspiring. Creativity with your coffee. Highly recommended. 9./10

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How Smart Devices Can Be Disruptive without Being Intrusive

How Smart Devices Can Be Disruptive without Being Intrusive | Public Relations & Social Marketing Insight | Scoop.it

The key to a gadget’s ubiquity is balancing both function and design, so the device can enhance someone’s lifestyle without requiring them to change their behavior…too much.


I was lucky enough to spend 17 years of my career at HP, mostly with the PC and printer business, at a time when we were creating new businesses and taking new ideas to market at a breakneck pace Some of the basic rules


I learned back then became extremely relevant when I joined Livescribe. Right away, we shifted our product design to embrace smartphones and tablets given the ubiquity and power of modern mobile devices....

Jeff Domansky's insight:

The secret when it comes to wearables? The gadgets that are winning are not only innovative, they also integrate into people’s lives without being intrusive.

Marco Favero's curator insight, September 21, 2014 11:05 AM

aggiungi la tua intuizione ...

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An Illustrated Celebration of the Many Things Home Can Mean

An Illustrated Celebration of the Many Things Home Can Mean | Public Relations & Social Marketing Insight | Scoop.it

“Home,” Maya Angelou wrote in her magnificent meditation on belonging and (not) growing up, “is that youthful region where a child is the only real living inhabitant.”


Indeed, it seems that only for children, with their purity of feeling and their ability to“mediate the ideal and the real,” does the Venn diagram of home and house integrate into one fully overlapping circle. In adulthood, the circles drift further and further apart as we begin to project our conflicted dream-home ideals onto our real houses.In the impossibly wonderful Home (public library), illustrator and children’s book author Carson Ellis presents an imaginative taxonomy of houses and a celebration of the wildly different kinds of people who call them home...

Jeff Domansky's insight:

Absolutely inspiring creativity and design. Thanks to brilliant curator Maria Popova at Brain Pickings for sharing. A sweet reminder that despite our different walks of life, we have in common a shared longing to belong. Recommended viewing. 10/10

rodrick rajive lal's curator insight, March 16, 2015 1:02 AM

A must see picture that evokes a myriad metaphors for home! A metaphor of hope, joy, success, oneness and belonging, the home and the family are the basic units of a society, often in happier times, a place of rest and a place of security. But then this is about happy homes and not the 'other homes!' The Happy Home is an antidote for bullying of all kinds, even cyberbullying thrown in!

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50 Creative Facebook Covers to Inspire You (2015 Edition) – Design School

50 Creative Facebook Covers to Inspire You (2015 Edition) – Design School | Public Relations & Social Marketing Insight | Scoop.it
Your Facebook page cover photo is a small but powerful tool when it comes to promoting yourself, your services or your business. It’s the first thing seen by anybody who visits your Facebook page and you have the power to decide whether they just scroll past it or stop and have a proper look. Have a look at these creative examples to see how you can make the most out of your Facebook cover!...
Jeff Domansky's insight:
These Facebook covers are superb creativity and highly recommended viewing. 10/10
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A Fascinating Font That's Half Cloud, Half Sans-Serif Type - DesignTAXI.com

A Fascinating Font That's Half Cloud, Half Sans-Serif Type - DesignTAXI.com | Public Relations & Social Marketing Insight | Scoop.it
Amsterdam-based graphic designer José Bernabé has created a fascinating new type called Chemical Cloud.

By playing around with brushes in Photoshop, Bernabé successfully fuses a cloud-like pattern with a gradient of color, together with a sans-serif font as the backbone. The result is unexpectedly stunning.
Jeff Domansky's insight:

This is a very eye-catching font from a very creative designer. Some things are simply cool!

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Gorgeous Typographic Covers For 26 Classic Books

Gorgeous Typographic Covers For 26 Classic Books | Public Relations & Social Marketing Insight | Scoop.it

In September 2009, type designer Jessica Hische started what would become a wildly popular personal project: Daily Drop Caps, in which she intricately illustrated a decorative letter every day and uploaded it to her blog. Her lettering style modernizes an age-old typographic tradition: a drop cap is the single large letter that starts a book chapter, often seen in sacred texts or early editions of classic literature. The artform dates back to 2,000-year-old illuminated manuscripts.

Jessica Hische will debate the merits of algorithmic design at the 2014 Innovation by Design Conference, Wednesday, October 15, at the Metropolitan Pavilion in New York. Sign up today!

In collaboration with Penguin art director Paul Buckley, Hische has applied her colorful, ornate drop cap lettering to 26 book covers for classic works of literature and poetry--one for each letter of the alphabet. The Penguin Drop Caps series features bright jewels of book covers, each with an illustration of the first letter of the author’s last name, starting with Austen, Bronte, and Cather. The last batch of letters--X, Y, and Z for Xinran, Yeats, and Zafron--has just been released....

Jeff Domansky's insight:

Creativity with your coffee: gorgeous design from Jessica Hische. Recommended viewing. 10/10

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East Meets West

East Meets West | Public Relations & Social Marketing Insight | Scoop.it

Designing a home for a slopeside site alongside the main ski lift at Aspen Highlands presented architect Rob Sinclair with a variety of challenges.Chief among them was a logistical challenge: fit a 10,000-square-foot, four-story home on a steep quarter-acre lot, while considering city and county setback zoning restrictions and the additional constraints imposed by the presence of a ski lift just a stone’s throw away....

Jeff Domansky's insight:

Breathtaking mountain retreat in Aspen, Colorado.

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This Adaptable House Reshapes Itself For Your Growing Family, Or For Your Divorce

This Adaptable House Reshapes Itself For Your Growing Family, Or For Your Divorce | Public Relations & Social Marketing Insight | Scoop.it

The modern family is always in flux. That's why this house--with flexible walls, sliding cabinets, and moveable outlets--is easily reconfigured to meet the changing needs of our lives.


Americans spend around $300 billion each year on home renovations, adding to the construction industry's giant carbon footprint. But what if houses could reshape themselves as needed, so people could add a room or change the size of a kitchen without bringing in bulldozers or building new walls?


The Adaptable House, part of a new development in Denmark, is designed to change over time. If a family has kids and wants to add a room or make a living room bigger, the house can expand. If a grandparent moves in, the family can slide walls around to add another room. The house is even designed to split in two in the case of divorce....

Jeff Domansky's insight:

Denmark's Adaptable House is definitely a sign of the times.

aitouaddaC's curator insight, September 26, 2014 5:01 AM

Ou comment pousser les murs d'une bibliothèque ?

postcardportico's curator insight, September 26, 2014 7:37 AM
http://postcardportico.co.in/
Leather Fashion Scoops's curator insight, September 26, 2014 7:39 AM

somethings really are great and are of worth sharing 

 

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The Real Reason You Don't Care About The Apple Watch

The Real Reason You Don't Care About The Apple Watch | Public Relations & Social Marketing Insight | Scoop.it

Why is the Apple Watch a bit, well, boring?


Because the next set of problems Apple has to solve is so much less fun than the last....

Jeff Domansky's insight:

Interesting point of view on Apple's newest creation, the market and the marketing challenge.

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