Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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Top 20 Inspiring Examples Of Ultra-Minimalist Websites

Top 20 Inspiring Examples Of Ultra-Minimalist Websites | Public Relations & Social Marketing Insight | Scoop.it

In terms of design, the minimalist aesthetic is the visual representation of this concept. Even if in the early days of this style it was very difficult for the designers to achieve its simplicity and clean lines, they have learned to “declutter” the visual to the point of it being the second nature. However, some of the designers take it a step further and cut out almost everything from the design.

Indeed, even if the latest web designs with loud color, trendy headers, and stunning imagery are really attractive, sometimes, it’s nice to see and admire the everlasting minimalist style. The ultra-minimalist websites in this list focus on composition and typography to create clean and simple visuals, and the naked designs are as beautiful as those full of glamour.

Jeff Domansky's insight:

Beautiful minimalist designs to admire.

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42 Web Design Stats to Guide Your 2017 Strategy | Website Design Blog

42 Web Design Stats to Guide Your 2017 Strategy | Website Design Blog | Public Relations & Social Marketing Insight | Scoop.it

Are you considering a new website or even a redesign in 2017?


Need some facts and figures to help you form and execute your web strategy?


We share 42 stats you need to know in this infographic....

Jeff Domansky's insight:

Valuable stats to drive your website strategy.

Jeff Domansky's curator insight, March 25, 2017 12:12 PM

Valuable stats to drive your website strategy.

Susan Claudia Freeman's curator insight, March 26, 2017 4:10 PM
I have numerous friends, clients, and colleagues redesigning their web presence and might enjoy this info.
 
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Web design trends for 2017

Web design trends for 2017 | Public Relations & Social Marketing Insight | Scoop.it

As 2016 comes to a near close, our creative team here at Dock9 reflected on what we consider the rising web design trends of 2017. Like any trend, these go in and out of fashion and may not necessarily suit all our users. However, we like to think of each trend as an “additional tool” to our designer tool box, where we pick the right ones for the job at hand.


This week we’ve compiled a list of 9 key trends we believe have been prominent in Web design this year, and we predict, likely to continue into 2017.

Jeff Domansky's insight:

Nine web design trends worth noting.

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28 of the Best Instagrams to Follow for Design Inspiration

28 of the Best Instagrams to Follow for Design Inspiration | Public Relations & Social Marketing Insight | Scoop.it

What if I told you you could visit an art gallery ... from the comfort of your own home? Or from a bus seat on your commute to work? Or while you're taking a break for lunch?

 

If you follow the right people, that's what Instagram can do for you. There are a lot of really talented artists and designers out there who use Instagram as a sort of mini art gallery -- a social portfolio, if you will.

 

And it's a jackpot for people who love browsing gorgeous design work. To help you narrow your search, I've carefully curated some of the best Instagrams to follow for design inspiration. I did my best to place them in categories -- illustration, graphic design, pop art and installation, color palettes, street art, photography, typography, and calligraphy -- although you'll notice some of their work could fall into a number of different lists. ...

Jeff Domansky's insight:

Check out this carefully curated list of the best Instagram accounts for beautiful illustration, graphic design, photography, typography, street art, and more. Great list!

donhornsby's curator insight, November 8, 2016 11:09 AM
We hope this list helped you find some new designers to follow. May your Instagram feed be much more beautiful for it!
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The Always-Updated Guide to Social Media Logos

The Always-Updated Guide to Social Media Logos | Public Relations & Social Marketing Insight | Scoop.it

Keeping up to date with the latest social media logos can be a challenge. And even once you’ve found the correct logos it can also take some time to understand the brand guidelines:


-  How much spacing should be around the logo?


-  What colors should I use?


-  What size should be it be? etc,


To help you save time, we put together this resource to keep you updated on the latest social media logos. Alongside the most recent logos for Facebook, Twitter, YouTube and more, we’ve also included the key guidelines for the usage of each logo as well....

Jeff Domansky's insight:

An always up-to-date resource for the latest social media logos including: Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat, Medium and more!

Marco Favero's curator insight, March 24, 2016 6:27 AM

An always up-to-date resource for the latest social media logos including: Facebook, Twitter, Instagram, LinkedIn, Pinterest, Snapchat, Medium and more!

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The big web design trends for 2015 - The Creative Edge

The big web design trends for 2015 - The Creative Edge | Public Relations & Social Marketing Insight | Scoop.it

When thinking about web design, you must consider the full spectrum of possibilities that the internet presents. Done boldly, designers can push the limits of human interaction and imagination on a global scale – as is often seen with edgier industries, such as creative agency websites.


In this article, we’ll boil down some of the most prominent web design trends emerging in 2015. It is here that we can find true innovation and new opportunities – a few of which may completely change our understanding of a “modern website”....

Jeff Domansky's insight:

99Designs boils down 13 of the most prominent web design trends emerging in 2015. Will they change your understanding of a "modern website"? You be the judge.

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Color Theory 101: How to Choose the Right Colors for Your Designs

Color Theory 101: How to Choose the Right Colors for Your Designs | Public Relations & Social Marketing Insight | Scoop.it

So, while I wouldn’t say I’m naturally artistic, I have learned how to create compelling visual content. And so can you.


While there are many tools out there to help even the most inartistic of us to create compelling visuals, some parts of graphic design take a little more background knowledge.


Take picking the right colors, for instance. It's something that might seem easy at first, but when you're staring down a color wheel, you're going to wish you had some information on what you're looking at. Well, consider this your introductory course to color theory. Read on to learn about the terms, tools, and tips you should know to pick the best colors for your designs....

Jeff Domansky's insight:

Bethany Cartwright dives into color theory basics to show how to pick better color schemes for your next design.

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50 Gorgeous Color Schemes From Award-Winning Websites

50 Gorgeous Color Schemes From Award-Winning Websites | Public Relations & Social Marketing Insight | Scoop.it

Color is such a fundamental part of the way we perceive the world that we often take it for granted. Think about it: From the youthful and vivid orange on someone’s attire to the gray and gloomy sky above us, colors have the power to mold our perceptions of others and even the circumstances we find ourselves in.


This is why one of the most powerful tools in a designer’s arsenal is color. It can either make or break a design; it can be the determining factor in engaging viewers or sending them promptly on their way.


As a non-designer, I often find it difficult to find just the right colors for my amateur projects. Whether I’m creating a simple image to support my content or more elaborate projects such as a slide deck or infographic, I frequently spend a good amount of time looking for the perfect color scheme. I ask myself questions like: Do I want my design to be inviting? Provocative and bold? Or intelligent and elegant?


Unless you’re a seasoned designer, it takes time and effort to find a color combination that works, which is why the design team at Visme decided to provide our users with a handy list of beautiful color schemes from websites that have been recognized by Awwwards, the most prestigious award for Web designers and developers....

Jeff Domansky's insight:

A list of 50 color schemes from award-winning websites, and how to apply them in Visme using the hex color codes.

GwynethJones's curator insight, April 15, 2017 10:00 PM

LOVE me some colour schemes!

Anne's curator insight, April 17, 2017 8:29 AM

A list of 50 color schemes from award-winning websites, and how to apply them in Visme using the hex color codes.

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63 Web Design Terms Every Marketer Should Know

63 Web Design Terms Every Marketer Should Know | Public Relations & Social Marketing Insight | Scoop.it

When you're new to marketing, especially on a small team, you might have to do a lot of things at a moment's notice. And when it comes to things like blogging and social media, sure, you've got this. But soon enough, you're being pulled onto design projects. One day you're mocking up an infographic; the next, you're designing an ebook. You feel woefully unprepared -- and that design vocabulary? It can feel like a foreign language.


Sound familiar?


We've been there -- and we know we're not the only marketers who have, at some point, needed to become fluent in this vocabulary. So we decided to share a larger glossary, to help us all step up our game a bit. By no means is this the be-all-end-all of design terminology, so feel free to add your definitions in the comments as well. Here's what we have, organized alphabetically....

Jeff Domansky's insight:

Uncover the ultimate design vocabulary with HubSpot's guide to the 63 most essential design terms for non-designers.

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20 Free Chrome Extensions That Make Web Design Much Easier

20 Free Chrome Extensions That Make Web Design Much Easier | Public Relations & Social Marketing Insight | Scoop.it

Web design has its fair share of intricacies and technical complications. It’s a specialized field that does not just require creativity – you need the right tools to make the work as seamless as possible as well.


Google, being the trusted online genius that you rely on each time you have a question in mind, has laid everything down for developers and designers.


Google Chrome allows you to install powerful and helpful extensions that make the job easier. And with design and developer tools built right into your favorite browser, it’s all easier and more efficient from hereon.


Here are 20 free Chrome extensions that make web design a whole lot easier....

Jeff Domansky's insight:

20 really useful Chrome extensions for designers, bloggers and web developers.

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How to Use the Psychology of Color to Increase Website Conversions

How to Use the Psychology of Color to Increase Website Conversions | Public Relations & Social Marketing Insight | Scoop.it

Color wields enormous sway over our attitudes and emotions. When our eyes take in a color, they communicate with a region of the brain known as the hypothalamus, which in turn sends a cascade of signals to the pituitary gland, on to the endocrine system, and then to the thyroid glands. The thyroid glands signal the release of hormones, which cause fluctuation in mood, emotion, and resulting behavior.


Research from QuickSprout indicates that 90% of all product assessments have to do with color. “Color,” writes Neil Patel, is “85% of the reason you purchased a specific product.” It’s a no-brainer fact of any website that color affects conversions. Big time.


So, the bottom line is: use the right colors, and you win....

Jeff Domansky's insight:

Color counts and Neil Patel shows why and how to make it get results. Valuable advice for designers and marketers. Recommended reading! 10/10

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50 Free Call-to-Action Templates to Design Clickable CTAs in PowerPoint [Free Download]

50 Free Call-to-Action Templates to Design Clickable CTAs in PowerPoint [Free Download] | Public Relations & Social Marketing Insight | Scoop.it

Want to earn money for your business? Want to generate leads for your sales team? Want to accelerate sales for your online store? Want to do anything for your business that actually matters? 


Well then you need calls-to-action. Without them, we wouldn't be converting our website visitors or social media fans into actual leads for our sales team. Without them, we wouldn't be calling on our audience to take any action in their lifecycle that actually benefits them or the growth of your business.


But just because they're important doesn't mean we all have a professional designer at our disposal -- whether due to budget limitations, resource restrictions, or just lack of design skills.


That's why we created 50 free call-to-action (CTA) templates in PowerPoint for you to customize and use. The template will teach you how to customize your new CTAs effectively, so don't let fear of DIY design stop you. This post will give you a sneak peek into a large set of designs available in the template. Download it now and follow along.

Jeff Domansky's insight:

Grab some free, customizable templates that'll help you easily design your own calls-to-action in PowerPoint.

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6 Top Free Visual Tools for Your Content | Barn Images Blog

6 Top Free Visual Tools for Your Content | Barn Images Blog | Public Relations & Social Marketing Insight | Scoop.it

Undoubtedly, Adobe Creative Cloud is still the best choice for working with visuals and doing advanced design work. But creating great visuals no longer requires you to be a graphic design professional. Even if you don’t have the skills, you can use a variety of free web-based visual tools for designing eye-popping graphics directly in your browser. In this blog post, you’ll find six of the top free visual tools that you can use for your online project.Which visual tools do you use?...

Jeff Domansky's insight:

Barn Images share 6 of the top free visual tools you can use for your website!

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