Public Relations & Social Marketing Insight
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Public Relations & Social Marketing Insight
Social marketing, PR insight & thought leadership - from The PR Coach
Curated by Jeff Domansky
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50 Gorgeous Color Schemes From Award-Winning Websites

50 Gorgeous Color Schemes From Award-Winning Websites | Public Relations & Social Marketing Insight | Scoop.it

Color is such a fundamental part of the way we perceive the world that we often take it for granted. Think about it: From the youthful and vivid orange on someone’s attire to the gray and gloomy sky above us, colors have the power to mold our perceptions of others and even the circumstances we find ourselves in.


This is why one of the most powerful tools in a designer’s arsenal is color. It can either make or break a design; it can be the determining factor in engaging viewers or sending them promptly on their way.


As a non-designer, I often find it difficult to find just the right colors for my amateur projects. Whether I’m creating a simple image to support my content or more elaborate projects such as a slide deck or infographic, I frequently spend a good amount of time looking for the perfect color scheme. I ask myself questions like: Do I want my design to be inviting? Provocative and bold? Or intelligent and elegant?


Unless you’re a seasoned designer, it takes time and effort to find a color combination that works, which is why the design team at Visme decided to provide our users with a handy list of beautiful color schemes from websites that have been recognized by Awwwards, the most prestigious award for Web designers and developers....

Jeff Domansky's insight:

A list of 50 color schemes from award-winning websites, and how to apply them in Visme using the hex color codes.

GwynethJones's curator insight, April 15, 2017 10:00 PM

LOVE me some colour schemes!

Anne's curator insight, April 17, 2017 8:29 AM

A list of 50 color schemes from award-winning websites, and how to apply them in Visme using the hex color codes.

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75 of the Smartest Resources for Web Designers – cmd + T

75 of the Smartest Resources for Web Designers – cmd + T | Public Relations & Social Marketing Insight | Scoop.it
A lot of these lists just cram everything and anything into the lineup. So, we decided to pick our designers’ brains to bring you the best resources that we are using on a daily basis.
Jeff Domansky's insight:
Caroline Reder shares a useful list of best design tools. Recommended reading. 9/10
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Design School's Ultimate Guide to Designing With Backgrounds [With Ready-to-Use Templates]

Design School's Ultimate Guide to Designing With Backgrounds [With Ready-to-Use Templates] | Public Relations & Social Marketing Insight | Scoop.it

In order to arrange your design, you need a place to start. Backgrounds are the foundation of your graphics — it helps pave the path to forming a successful composition.


Textures and colors help create depth and contrast, allowing your graphics to stand out and get noticed. Well composed images can help create space for you to overlay text, while visually communicating your message at the same time.


Using a background can help give your designs more context and provide a visual element to help support your content.


Bonus: We’ve designed most of the images in this article as templates for you to personalize! To use them for your own stuff, just click them and they’ll be ready to edit in your Canva account (No Canva? It’s free!). 

Jeff Domansky's insight:

Blogging or designing visuals? Learn these background design tips to make your message pop.

rodrick rajive lal's curator insight, April 25, 2016 11:10 PM
The post contains some interesting design tips on working with backgrounds with some ready-to-use templates thrown in!
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6 Top Free Visual Tools for Your Content | Barn Images Blog

6 Top Free Visual Tools for Your Content | Barn Images Blog | Public Relations & Social Marketing Insight | Scoop.it

Undoubtedly, Adobe Creative Cloud is still the best choice for working with visuals and doing advanced design work. But creating great visuals no longer requires you to be a graphic design professional. Even if you don’t have the skills, you can use a variety of free web-based visual tools for designing eye-popping graphics directly in your browser. In this blog post, you’ll find six of the top free visual tools that you can use for your online project.Which visual tools do you use?...

Jeff Domansky's insight:

Barn Images share 6 of the top free visual tools you can use for your website!

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What Is The Golden Ratio? What You Need to Know and How To Use It – Design School

What Is The Golden Ratio? What You Need to Know and How To Use It – Design School | Public Relations & Social Marketing Insight | Scoop.it

As an owner of a blog, you need to have engaging, relevant and updated content that satisfy the needs of your readers. There are several ways through which a blog owner can make sure that there is enough and more content on his or her blog at any given time.


The most invincible pillar and pinnacle in any online business are therefore the creation and writing of content which is engaging to the readers that visit your blog. There are several ways in which you can create more content for your blog to make sure that you achieve your desired goals of online business.

Jeff Domansky's insight:

Use mathematics to create flawless designs. Sort of. Design tips from Canva's Design School.

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Infographic Design: 6 Ways To Use Icons - Venngage

Infographic Design: 6 Ways To Use Icons - Venngage | Public Relations & Social Marketing Insight | Scoop.it

Do you want to make your infographics iconic? Okay, so we don’t mean “iconic” in the usual sense. We mean using icons in your infographic design. Icons are those little illustrative graphic images/clip art that represent an object, action or idea. They are often stylized and simplified designs. N


Using icons can make your infographic design more cohesive and more professional. With Venngage you can choose from over 10,000 icons in our icon library and stylize them to your preference by editing their colors, sizes and positions.  Here are some tips for how to use icons in your infographics....

Jeff Domansky's insight:

6 ways to use icons in your infographic design. Quick infographic tips from Venngage.

Jeff Domansky's curator insight, October 21, 2015 10:57 AM

6 ways to use icons in your infographic design. Quick infographic tips from Venngage.

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13 Best Photo & Video Editing Apps for Mobile | HubSpot

13 Best Photo & Video Editing Apps for Mobile | HubSpot | Public Relations & Social Marketing Insight | Scoop.it

It was recently announced that Instagram has doubled its monthly active user base since 2014, which means a lot more people are viewing and sharing photos. Plus, visual content is 40X more likely to get shared on social media than other types. In other words, people like to be shown, not told -- and in turn, they share.


For that reason, it's important for marketers to know how to create compelling visuals for their business' social networks and blogs. And while it can be worth putting the investment of time and money into photo editing software on your computer, many of us are exclusively using our phones to take pictures and could stand to edit them without uploading them to a desktop.


That's especially true when you're posting in real time, like at an event. Luckily, there are tons of great photo and video editing apps out there for mobile devices -- some of them even cost a few bucks. But which are the best, free or paid? Check out our shortlist below....

Jeff Domansky's insight:

Check out HubSpot's list of the best photo and video editing apps for mobile devices.

Jeff Domansky's curator insight, January 7, 2017 2:02 AM

Check out HubSpot's list of the best photo and video editing apps for mobile devices.

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100 Brilliant Color Combinations: How to Apply Them to Your Designs

100 Brilliant Color Combinations: How to Apply Them to Your Designs | Public Relations & Social Marketing Insight | Scoop.it

Color makes a design come alive.It can attract attention, set a mood, and even influence our emotions and perceptions.

 

But sometimes it can be hard to know where to start when choosing a color palette for your design project.

 

So we’ve done the hard work for you— giving you 100 color combinations inspired by nature, food & drink, travel, and everyday items.

 

Want to use these color combinations in Canva? Click here to sign up for free if you haven’t already (if you haven’t — are you kidding me?!).

 

Canva lets you change the colors of your design by entering the hex code in the color menu. Check out the video below for a quick tutorial on how...

Jeff Domansky's insight:

A stunning collection of color palettes inspired by food, nature, travel and everyday items. Free to download in Canva! Recommended reading!  9/10

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15 vibrant color scheme apps that make design simple - The Creative Edge

15 vibrant color scheme apps that make design simple - The Creative Edge | Public Relations & Social Marketing Insight | Scoop.it

There’s no reason for your designs to look drab – especially when it comes to color. A quick glance online and you’ll find a stockpile of color scheme apps ready to help you learn, play and perfect your next palette.From clever Hex code games to comprehensive color wheels, here are 15 of our favorite free color scheme apps to take your designs to the next level....

Jeff Domansky's insight:

Excellent color resources for design, blogging and marketing. Recommended viewing!  10/10

Jeff Domansky's curator insight, January 10, 2016 10:18 AM

Excellent color resources for design, blogging and marketing. Recommended viewing!  10/10

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5 Little-Known Tools to Find Stunning Type Combos

5 Little-Known Tools to Find Stunning Type Combos | Public Relations & Social Marketing Insight | Scoop.it

Do you want to master successful graphic design? If so, you can't just focus on finding the right images and colors to use. In reality, one of the most important parts of effective design is ensuring that you find the right combination of fonts to use together. Using multiple fonts in one design is often essential, but it can also be challenging.


To marry typography in a design, you need to find fonts that work in harmony without looking too similar; fonts that offer contrast without fighting for the reader's eye. Most importantly, you want to find fonts that don't clash in some way that the other fonts look awkward. In order to find type combinations that pair well together, try out the useful tools below....

Jeff Domansky's insight:

5 cool tools to help you design better.

GwynethJones's curator insight, November 1, 2015 2:31 PM

Be still my heart!

Pati Morris's curator insight, November 30, 2015 12:03 AM

Finding fonts that look great together? Count me in!

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Creating Images for your Social Media Posts | Social Beeni

Creating Images for your Social Media Posts | Social Beeni | Public Relations & Social Marketing Insight | Scoop.it

When you are browsing different social media platforms – Facebook, Twitter, LinkedIn, you are likely to see images with text on them – these can be inspirational, informative, or just plain fun. Having your message on a colourful image will catch your customer’s eye more effectively than just using text alone.


However, if you are a small business owner, you probably don’t have the budget to hire a a graphic designer. Luckily, there are plenty of options on the market today to help you create the graphic yourself for minimal time and effort....

Jeff Domansky's insight:

Choosing software to create graphics for your social media accounts is easy with these free graphics tools.

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26 Incredible Resources Every Designer Should Know

26 Incredible Resources Every Designer Should Know | Public Relations & Social Marketing Insight | Scoop.it
How do you create good design? The difference between success and failure is often as simple as having the right resources. We’ve rounded up 26 of our favorites, from Photoshop plugins, to UI elements, free imagery and mockup graphics.Use these tools to work smarter, faster and create good things along the way....
Jeff Domansky's insight:
Cool design tools for serious bloggers, PR and marketers.
Marco Favero's curator insight, October 9, 2015 3:11 AM

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